Zhang Shuiping: Stick To Reflective Materials, Footwear, Accessories And Accessories Market

General manager, Quanzhou light speed reflective materials Co., Ltd.

Quanzhou city light speed reflective materials Co., Ltd. is a company specializing in the production of reflective materials. In the past more than 10 years, in the face of complex market changes, the speed reflective materials Co., Ltd. always adheres to the market of shoes and accessories, and what causes enterprises to choose such a firm? How will enterprises occupy a place in the increasingly fierce market competition?

Footwear accessories market

Speaking of reflective materials, you must be unfamiliar.

It is a high-tech product widely used in traffic safety equipment, film and protective clothing, which is closely related to human life and property.

As far as the signposts and warning signs on the roads are concerned, you can find the figures of reflective materials as far as the reflective vests of the cleaners.

In addition to the field of safety warning labels, reflective materials are important accessories for footwear industry, and are widely used in footwear and clothing.

"The use of reflective materials in footwear industry started more than 10 years ago."

Zhang Shuiping recalls that although materials such as mesh cloth are widely used in shoes and clothing products, as reflexed materials for shoes and clothing products, reflective materials also have certain market demand.

"As an important footwear and clothing industry base in China, the reflective materials in the local market were mainly imported from abroad or imported from abroad, and relatively few manufacturers of reflective materials were produced locally."

It is precisely seen in the market of this empty white spot, more than 10 years ago, Zhang level decisive commitment.

The material production enterprise has founded the light speed reflective material Co., Ltd., which is pformed from the reflective material trader to the producer.

After more than ten years

Management, light speed reflective materials in the industry has won the reputation of many dealers and customers.

In recent years, with the widening of the field of reflective materials and the recession of footwear industry, many manufacturers of reflective materials have abandoned the market of shoes and clothing accessories, and have put the focus of production on the production of traffic safety labeling products.

Zhang Shuiping always sticks to the market of shoes and clothing accessories, and he has his own opinion.

The scope of application of reflective materials is very extensive, and the market of traffic safety identification system is also very large.

Although they are all reflective materials, there are great differences between shoe reflective materials and reflective materials for traffic signs, whether they are production equipment, production processes or product requirements.

It is not simply to turn around.

Zhang Shuiping believes that many enterprises are turning to traffic safety warning signs, shoes and clothing accessories market will not disappear, or need someone to do, so do not do well.

In recent years, with the promotion of NIKE, Adidas and other international brands, the footwear industry has been more and more bold in the use of reflective materials, and the demand has also increased. This also brings new opportunities for the development of light speed reflective materials.

Focus on quality service

In today's increasingly fierce market competition, every enterprise has put forward different development strategies.

Looking at the whole market, it is easy to find that no matter which industry, "improving service quality" has been included in an important measure of enterprise development.

How to provide better and more comprehensive services? This is also a question that Zhang level has been thinking about.

"Now the market competition is very intense, the quality of products we produce is actually not very different from all aspects."

Zhang Shuiping believes that in the case of small differences in enterprise products, enterprise competition becomes the competition of services.

"Those who provide services are more efficient and comprehensive, so who will have more competitive advantages."

In Zhang Shuiping's view, the competition in the service of reflective materials industry is still the competition of R & D strength.

"How long does it take for a customer to develop a product and how long it will take? This is the test of business services.

The ability to test and test is the ability to service, and the time needed for development is efficiency.

Zhang Shuiping said with a smile, "one day earlier than others, that's all strength."

The speed of light reflective material has an excellent development team, which has become an important guarantee for its high quality service to customers.

"Most of the members of our development team are experienced technicians in the industry and have strong practical operation ability, which gives us more advantages in developing new products."

Zhang Shuiping told reporters that every year, the company will continue to absorb more technical personnel to join our team to further enhance the strength of product research and development.

In addition to its soft power, Zhang also pays attention to the upgrading of hardware and equipment, and is also stingy in the introduction of advanced equipment and the perfection of supporting facilities.

The purpose is simple, that is, to provide customers with better products and comprehensive services.

"In the past, we may only do reflective materials, but now to meet customer needs, not just reflective materials, as long as we can do it, we will try our best to cooperate with them, such as TPU, PVC color change, gold onion powder production and so on.

Of course, reflective materials are still our foundation! "Zhang stressed.