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    Publish The Evaluation Results Of Chinese Professional Wear Enterprises

    2014/9/29 11:00:00 16

    China Apparel AssociationProfessional WearEvaluation Results

    Here world Clothing and shoes The Xiaobian of the network introduces the evaluation results of the China clothing association's leading enterprises in China.

    In September 28th, the China clothing association held the "2014 press conference and award ceremony for the promotion and evaluation of Chinese professional wear enterprises" at Beijing News Plaza Hotel. It announced 13 "Chinese professional collar enterprises" and 50 "50 Chinese professional wear enterprises" for the whole society.

    Chen Dapeng, executive vice president of the China clothing association, attended the event and delivered a speech. He pointed out that "at present, the development of our professional wear is very fast. It is estimated that the current scale is 3000-4000 billion yuan, and there are 2-3 enterprises related to professional wear. The industry has been promoted rapidly and the momentum of development is good." However, there are bottlenecks in the development. "From the perspective of user demand, there are still some problems in China's professional apparel industry in terms of R & D, practical functions, production mode, technology level and market regulation."

    As a branch of clothing, professional wear provides professional uniforms and labor fixtures for important departments of national economy, such as national defense, science and technology, government agencies, modern industries, and the third industry. With the continuous growth of the national economy, with the introduction of advanced management concepts, brand strategy and CI, VI, and the protection of workers' rights and interests, the deepening of people oriented concept and the push of psychological needs of people's self-worth, China's professional wear industry has been developing rapidly in recent years. Statistics show that there are about 650 million industrial armies in China. There are 19 industries that have uniform uniforms by the state. The annual market demand should be 100 billion yuan or more. From the perspective of the adjustment of industrial structure and the development of the second and third industries, the demand for professional clothing will increase rapidly as the number of employees in the service industry increases rapidly. Huge consumer demand for professional wear has brought more and more active market transactions. The huge capacity and broad prospects of China's professional wear market are attracting more and more attention from both inside and outside the industry. At present, there are nearly 3 manufacturing enterprises in China, and a certain industrial cluster has been formed. The professional development momentum is good.

    However, due to the late start of the industry, there are gaps in the talent, technology, consumption concept, market regulation and so on. The design is identical, lacks originality, and is not strong in logo; one-sided pursuit of high quality, neglect of functionality and practicality; price confusion, vicious competition; serious local protectionism and black box operation have impeded the healthy development of the profession.

    Based on this, in order to give full play to the example of the professional costume enterprises, the China clothing association has set up a brand-new image of the Chinese professional wear, guided the improvement of the overall level of the design, processing and service of our professional clothing, and promoted the healthy and orderly development of the professional clothing industry. It has decided to carry out the "2014 China professional dress enterprise evaluation and recommendation" activities.

    This event has been strongly supported by local associations (business associations) and the positive response of the enterprises with professional clothing superiority. "Activities" have received 96 enterprises, involving 22 provinces, autonomous regions and municipalities directly under the central government. The total income of the main business of the declared enterprise is 153 billion 865 million yuan, and the total business income of the professional wear business amounts to 43 billion 633 million yuan. Declaration of business clothing business includes suits, military uniforms, uniforms, uniforms, student wear, professional clothing and protective clothing.

    In accordance with the principles of "fairness, openness and justice" and the relevant activities and rules, the China clothing association has passed the voluntary declaration of enterprises, the recommendation of local associations or authorities, the association's expert evaluation and online publicity. It lasted for more than three months, resulting in the final evaluation of 13 "Chinese professional collar enterprises" and 50 "Chinese professional wear 50 strong enterprises". Before announces the results, Feng Dehu, vice president of the China clothing association, introduced the declaration and evaluation rules of the event in detail.

    There are not only leading enterprises in the clothing industry, but also professional clothing enterprises with their own core competitiveness. As a leading group in the industry, these enterprises have led and promoted the development of China's professional wear industry, and have become the leading force and core force in the field of Chinese professional wear.

    This activity is the first evaluation and promotion activity carried out by China Clothing Association for the professional clothing enterprises. In order to fully embody the authority, science, fairness and impartiality of the activities, the experts of the China Service Association have formulated the evaluation rules for the evaluation and promotion activities of the 2014 Chinese professional wear enterprises, and established the evaluation index system and scoring rules. The evaluation index system includes seven basic indexes, namely, the basic situation, market performance, quality status, technology capability, brand building, service level and social responsibility. It can not only effectively evaluate the professional clothing enterprises, but also have some industry oriented role.

    This event is from China. Costume Association Organizer, China Clothing Association professional clothing research center. The China Clothing Association professional clothing research center was established by the China Apparel Association in 2009. It mainly relies on the rich resources of the China Apparel Association, professional work network, senior expert team and superior enterprise member units. It focuses on meeting the needs of all parties in the field of professional wear, and conducts various forms of investigation, analysis, research, information transmission, diagnostic consultation, communication promotion, learning and training, enterprise promotion, expert coordination and other businesses, providing a full range of third party services for all parties in the field of professional wear.

    The leaders of the China clothing association expressed the hope that through a series of activities and work including "evaluation and recommendation", the role of the third party platform of the career dress research center will be brought into full play, and the industrial chain of professional wear will be linked up to coordinate the relationship between supply and demand of professional clothing, and promote the concept of design, technology, production, service and consumption in the field of professional wear. market Standardization and other aspects of progress, promote the healthy and orderly development of the profession.

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