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    Integration With Traditional Financial Competition, Internet Finance Needs Cross-Border Thinking.

    2014/10/1 10:21:00 11

    FinanceCompetition And ConvergenceInternet

    To the current hot P2P net loan industry, some enterprises value the use of Internet big data, and some platforms emphasize financial risk control.

    It can be seen that different enterprises have different understanding of Internet finance.

    In September 27th, a parallel forum of "financial cross-border new play" held by the Internet Financial Research Center and Shenzhen palm trees in September 27th was hosted by the daily economic news agency. Many people in the industry said that the future interconnection finance is definitely a huge prospect and various forms, including the current P2P net loan and public funding, which are the future directions of development.

    At the same time, the relationship between Internet Finance and traditional finance has been released by people in the industry combining their own practice.

      

    supervise

    Will promote industry development

    Over the past two years, Internet finance has been developing rapidly, and many traditional enterprises and Internet companies have set foot in it.

    From the earliest third party payment business to financial management, small loans, banks or investment in P2P, enterprises participate in Internet Finance in a variety of ways.

    Some listed companies are also unwilling to lag behind. Since the beginning of this year, at least 26 listed companies will soon or have stepped into the Internet financial industry.

    Traditional financial institutions have also increased the layout of the Internet finance, such as Minsheng Bank, Xingye Bank and many other banks have opened direct banks, and the bank has also set up the Internet financial management platform "pony bank".

    In the view of the industry, more and more enterprises will be involved in the field of Internet finance.

    Take the P2P platform as an example, there are probably thousands of platforms at present, and the number of new platforms is quite large.

    Lu Wei, chairman of e e loan, believes that the future space of Internet finance is very large. For example, according to the total population, the number of investment in P2P industry is still very small.

    Bao Yimin, executive vice president of Xinxin loan, believes that many giants are entering the industry, but the way or form they enter is mainly concentrated on the door apartment platform. The form of performance is mainly closed, and Ali finance is the most typical example.

    But the general platform is business.

    As industry competition intensifies, the P2P platform runs.

    Song Yuhong, managing director of Xin world, said that the industry entry threshold was relatively low, and many of them were blindly following suit. The understanding of P2P was not comprehensive and not in place. In the future, there may be an integration period of 1 years or so, and 90% of the platform may be eliminated.

    Zhou Zhihan, deputy general manager of Kaixin loan, said that in the second half of this year or the first half of next year, regulation may be gradually clear, which is a good period for the whole industry.

    From the point of view of the development of Britain, the number of P2P has increased after the regulation is clear. More and more organizations have begun to enter this field, and the real P2P has been called "pseudo P2P" or "run P2P" in the process.

      

    compete

    Integration and common development

    In the case of traditional financial institutions and start-ups entering Internet banking, Internet financial enterprises are competing or cooperative with traditional financial enterprises, which is also the focus of attention.

    However, in the majority of the industry, it should be more about competition and integration.

    Zhou Hao, executive vice president of Pat lending, said that pat lending is a financial platform for P2P, which is different from that of banks. There is no coincidence between borrower users and bank users. However, some users of financial management and investment users are overlapping. They face competition from traditional finance. In fact, in the current environment, there is more integration and common development.

    Zhou Hao said that they have a new product with city commercial banks, fund companies and UnionPay technology cooperation, which is made use of the advantages of everyone.

    And the agencies that will soon cooperate with the city commercial banks are not only patting the loan, but also the dot fusion network.

    Point melting network CEO Guo Yuhang revealed, "we are not simply exchanging customer resources with the city commercial banks. Instead, we are directly exporting the technology of P2P R & D and wind control technology over the past 7 years to the city commercial banks.

    A city commercial bank fully used our technology to display P2P on their platform, and we retired from the front desk to do technical support in the middle stage and backstage.

    In Guo Yuhang's view, banks should cross the boundary to enter the Internet field and reduce their costs by using big data to pform their data into living data.

    In the process of cross-border, Internet companies should learn more about wind control technology, and traditional financial institutions should learn more about Internet thinking.

    "Our cooperation with banks or traditional financial institutions is greater than competition."

    PPmoney general manager Hu Xin believes that the Internet financial industry itself is cross-border, Internet thinking or internet financial thinking can not be separated from cross-border thinking. In fact, PPmoney's business positioning is also an advantageous complement to banks. Banks do not do so, they take the best part of the assets to do well, and play a good role in the efficient and direct communication of the Internet.

    Lin Guiping, a researcher at Peking University's HSBC business model research center, said that P2P companies and traditional financial institutions should be cooperative and competitive, with plenty of room for cooperation, including business cooperation.

    Traditional banks have great advantages in asset reserves, but in terms of asset conversion, including information superiority, they are the advantages of Internet technology and big data. In terms of resource capacity cooperation, Internet Co has advantages in technology or user experience, while financial institutions have more advantages in capital supervision.

      

    pboundary

    Integration and innovation

    For cross-border and integration, Yang Tao, assistant director of the Financial Research Institute of the Chinese Academy of Social Sciences, said that the form of Internet Finance and the small and micro finance, financial management and consumer finance generated by new industrial organizations are still within the framework of a big financial framework. If we can further complement each other through technology and innovation, we will surely produce important cross-border and integration ideas.

    Guo Yuhang believes that they are a technology oriented company. They can not solve problems by using technology. For example, the technology of point melting network can help investors to recycle investment after the daily principal and interest are recovered, so that investors can earn more than 20%, which can help customers to disperse funds well, all of which are based on technological innovation.

    Guo Yuhang said that if we really want to compete with traditional financial institutions in a certain field or if their enterprises want to live longer than others, we must master a certain bottom line principle. That is, the characteristics of "Internet Financial fragmentation" should be concentrated on small and micro, which is more advantageous.

    In the entire entrepreneurial process, technology driven and innovative, and adhere to a certain bottom line principle, do not be blinded by short-term interests.

    Zhou Hao said, users are different, on this basis, they pform products, and this is derived from the deeper thinking of traditional finance. Compared with the former credit rating, with the support of technology, users can choose their own risk rating products according to their own conditions.

    Hu Xinze believes that their innovation is mainly to produce financial products, the company has many production lines, there are small and micro loans, there are docking lines, different production lines to produce different products, various products have their own financial attributes, they have to do is to produce a safe and sufficient amount of financial products; at the same time, the capital side through the Internet approach, the products produced by the financial factory sold, so their framework itself is a fusion, cross-border and innovation.

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