Keqiao Textile Expo: The Battle Is Coming Soon.

Shaoxing Keqiao district is one of the most important business markets in China, and the textile industry has been known as the "mother industry".

As the engine of local economic development, China Textile City is also famous at home and abroad.

Keqiao Textile Expo, China's sole textile origin and textile distribution center

Founded 16 years ago, it has set up a perfect display and trading platform for textile enterprises and trading companies, and for producers and spectators.

2014 China Keqiao International Textile Fair (Autumn) will be held from October 24th to 27 at the International Exhibition Center of China Textile City.

In the face of tremendous business opportunities, both exhibitors and professional spectators have done their homework, hoping to get a full harvest in October.

Iron bar exhibitors work hard to get more exhibitions.

Judging whether an exhibition is successful or not depends not only on its size and turnover, but also on the quality of its exhibitors and the degree of follow up.

"Every year we will take part in many professional exhibitions at home and abroad. On average, once a month, we will participate in the Keqiao Textile Expo in the form of special exhibition booth for 6 years in a row. We feel deeply that the Textile Fair is improving year by year, no matter from maturity, specialization, internationalization and branding.

And this is consistent with the company's future development strategy.

Huang Xinming, deputy general manager of Zhejiang red and blue textile printing and dyeing Co., was interviewed by the company.

It is reported that at this exhibition, they are still showcasing 160 square meters of special exhibition stands, mainly digital printing and imitation digital fabrics, will display more than 1000 varieties of products through 6 series of products.

"At that time, more than 70% of the exhibits will be new products. By participating in the exhibition at home, the newly developed intention customers can also visit the company directly.

For this reason, we have also made a general renovation of the sales hall recently. The reconstructed 4000 square meters exhibition hall can accommodate more than 3 thousands of samples, and by subdividing the product area and category, it is convenient for customers to find their products successfully in the sea of fabrics.

Huang Xinming added to reporters.

As a loyal fan of the exhibition, Zhejiang fan te Si Textile Co., Ltd. is a witness to the growth and growth of Keqiao Textile Expo. During the spinning Expo, the booth area of van's booth expanded from 9 square meters to 60 square meters. At this exhibition, the company took 200 square meters of exhibition area in one fell swoop, becoming the NO.1 of the special exhibition booth area.

What is the reason? Jean Fant Faith is willing to be a professional.

Fu Guangyi, general manager of the company, said that Keqiao has obvious advantages in industry and location, providing a good market environment and development opportunities for enterprises.

By participating in the Expo, attracting large numbers of high-quality customers, we also accumulate and integrate the upstream and downstream customer resources.

"It can be said that only by participating in the exhibition can we have a better understanding of the market situation."

In order to better display the company's main product knitted fabric at the Expo, the company has invested heavily in the early stage, focusing on the display of lightweight fabrics, with a view to displaying the advantages of product design, quality and price in the exhibition.

"Xinxing foreign trade main chemical fiber woven dyed printing fabric, customer distribution in Southeast Asia, the Middle East and Europe, in 2013 completed textile self export more than 4300 yuan, and the share of 1/3 directly or indirectly from Keqiao Textile Expo merchants."

Zhang Fei, general manager of Zhejiang Xinxing Foreign Trade Co., Ltd., described to reporters the tremendous business opportunities brought by this exhibition.

"From 1 to August this year, the self export of textile products has reached more than 3500 US dollars.

Facing the important business platform of Keqiao Textile Expo, we will actively expand the e-commerce industry and gradually step into cross-border operation.

Medium end price high fashion professional buyers are attracted

In order to strengthen the business functions of the exhibition, the Keqiao Textile Expo Preparatory Committee has been inviting professional buyers.

Up to now, more than 7000 businessmen from home and abroad have submitted applications through the official website of the Textile Expo. It is estimated that the number of professional customers will exceed 30000.

Gao Hongfang, director of the local fashion center for men's clothing brand of Boston, a local down jacket giant, was invited to attend the spring fair in Keqiao in May.

For the first time, he was deeply impressed by the category and reasonable distribution of the exhibits at the fair.

By summing up the experience of last meeting, for October Keqiao

Gao Hongfang's goal is clear: the main purpose is to buy new knitted fabrics, such as silk, mercerized cotton, special fibers, dyed fabrics, and other high-grade fabrics, such as wool, silk, linen, conductive silk and other blended fabrics.

For Keqiao fabrics, Gao Hongfang gave such an attribute: "from the sales level, the proportion of foreign trade is relatively large, mainly for Southeast Asia, India, Africa and other regions.

In addition, the local fabric business's brand positioning is in the mid-range clothing brand, the product cost-effective, more suitable for a large number of procurement.

It was also the first time in May this year to participate in the spring fair in Keqiao. Lu Juan, director of the design center of Hai Lan's brand, AI Ju rabbit, produced a high score for the exhibition: "the organizers are in good service, the fabric and the category of the exhibition are all full, and the exhibits are of high fashion."

The main trend is fashion women's clothing, so there will be a lot of attention in fabric procurement. Besides the basic fabric, the most popular fabrics including air layer fabric, embossing fabric, digital printing fabric will be concerned.

These are just what fashion women need.