The Secret Of Winning In The Startup Of Clothing Shop
E-commerce is a double-edged sword. We need to understand its advantages and give full play to it.
E-commerce information fast, wide range, complex and diverse consumer groups, the same commodity consumers can easily get the accurate price information, so the advantage of selling product products is the price problem, quality or brand is fundamentally different from the ground sales, the same product, the same quality, or the same price, consumers can completely buy locally, why bother to run to the Internet to buy the same thing, so the price factor is very important in improving sales volume. If the cost of goods purchase is high, in the fierce competition, there will be no price advantage, will naturally affect the sales performance.
In fact, most of the sales on the Internet are profit based on the difference.
Product profit comes from the gap: the above is the cost price, the next is the selling price, get the advantage cost price, in order to foreshadow the sales.
So you must have a wide range of information sources.
Careful analysis, or on the pat will be similar products search again, ha ha, you will find that similar products competing more than 1000, and then subdivision, is it found that similar products homogenization is very serious.
Next, start thinking calmly. If your product is homogeneous, where can you get the advantage? Besides, buyers will buy goods online than usual, because buyers are rushing to the price, so prices are often reduced very low, so the profit margins of commodity businesses are reduced, unless you are exclusive, monopolistic sales (such as China Telecom).
But small profits and quick turnover can also give you a "win-win": using the multiplication principle and the information of e-commerce itself is fast and wide, and the way of small profits and quick turnover can bring more buyers, credibility and profits to you.
During the season, most stores are doing the final clearance. Take skin care products as an example: Summer discount on winter care products is very tempting, and autumn clothes are generally not very discounted when they first appear on the market, so now is the best time to break the price and sell it madly.
The purchase of autumn clothing must be based on the actual situation, the plan can not catch up with the change, can not be greedy for a time cheap, and loss of their own, do their best, so far, the party is the best policy.
When writing down this title, the true feelings are also deeply felt, or the true feelings of the novice. In order to get the goods together as soon as possible, they will catch things by hook or by crook. They simply do not consider whether they are suitable for their sales positioning slowly. Try to make the shelves a good quality product that they think they are quite good, and the corresponding customer groups are gradually cultivated.
Take the online credit system of Pat net as an example, after each paction, the buyer and the buyer can evaluate their credit by mutual evaluation.
Credit is low, which has a direct impact.
Shop
Sales can even close shops.
Then again, the high credit can rest easy. Of course not! High credit can sometimes become a stumbling block, and sellers at this time tend to be arrogant and rely on their favorable reviews, waiting for business to come home, to treat buyers warmly, and to be depressed in enthusiasm.
Once the vicious circle is caught up with the Sellers with high credit, the consequences will not be looked upon, since they rely on them.
Sincerity
Business has come to today, so we still have to stick to it, do business better, and every day, we demand ourselves by the novice sellers' attitude.
There are a lot of people wondering about it, especially for novice.
It is not difficult to find the two, three and even five drilled sellers everywhere. At the same time, in the envy of others, we can not calm down to make a study of the success stories. Why do others succeed so fast, but they never step forward?
At the same time, we must strengthen information and unremittingly.
If you want to succeed, you need to find a way. However, not everyone can easily find a shortcut to success. Under such circumstances, many people are still doing things in accordance with their inherent ways, following the rules and behaved regularly as a matter of heaven's reward.
It can not be said that this way is not feasible, but rather backward. Think carefully, in today's highly competitive market environment, the most primitive way to explore, will be left far behind.
Therefore, the replication of others' successful methods is undoubtedly to lend themselves to help the east wind.
Successful experience,
Pattern
Where can we learn from it, but it can not be copied, because the way of success is not applicable to everyone, it is restricted by many factors such as time, place, environment and so on.
Therefore, copying patterns is not as good as getting rid of the rough and getting the essence, and absorbing the essence that is useful to them. Then it is the best policy to combine all kinds of ideas.
Now, in the novice and experience zone, we can see that many people complain about their shop's low browsing, sales and templates. I personally think that instead of complaining and complaining constantly, we might as well pool our own problems. We would like to ask the masters and masters of the school to believe that they will be eager to help. This is both a targeted and quick solution. It is a good way to do that.
When we believe in the reward of heaven and earth, we must believe that God is not the father who moves the mountains.
In order to find an effective way, we should move more and more mentally.
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