By Way Of "Century Shopping", Chongqing Department Stores Enter The Field Of E-Commerce.
With the development of the times, e-commerce has exerting a more and more far-reaching impact on the retail industry.
Chongqing department store announced in the evening of October 13th, the company will sign the "Cooperation Framework Agreement" and related specific paction agreements with the major shareholder of Chongqing business group's e-commerce company, and cooperate in the field of e-commerce.
Among them, e-commerce companies agree to provide Internet information publishing, business promotion and related Internet technology services to all companies on all their "Century Shopping" e-commerce platforms. The company agrees to carry out online business activities such as online sales and services on the platform provided by e-commerce companies.
It is understood that the Chongqing business agency e-commerce company invested 10 million yuan for the business group in November 2013, and its residence is located in the comprehensive building of the two sides of Chongqing two inch Huaihe bonded port area management committee. It is the first pilot enterprise in the national cross-border electricity supplier mode.
Century purchase
The electronic business platform is owned by Chongqing department store under the new century department store chain corporation.
In April this year, the century purchase began trial operation, through the purchase of goods,
Online paction
It is used to test paction flow and system stability.
In September 30th, the century purchase was formally launched.
In the future, the platform will focus on the development of cross-border electricity supplier trade based on import bonded goods besides daily department stores.
According to the agreement,
Electronic Commerce
The company will provide Chongqing department store with network operation platform and service support to support the development of e-commerce business. In the new century, the Department Store agreed to pfer the price to the e-commerce company at a price of 1 yuan, and the electronic commerce company agreed to obtain all its domain names and the complete rights, interests and interests related to the domain name and domain name from the department store chain of the new century.
The company will pay service charges to e-commerce companies annually, no more than 3 million yuan per year.
The duration of the co operation is 5 years, from October 15, 2014 to October 2019, 14 days.
Chongqing department store said that the pformation of traditional retail to e-commerce or e-commerce integration is consistent with the laws of industrial development, and also in line with the company's strategic planning.
This paction will help to promote the organic combination of online pactions and entity stores, broaden existing business channels and enhance market competitiveness.
The company will take this cooperation as a breakthrough in e-commerce strategy, further speed up business pformation, constantly try to innovate, and promote the integration of traditional retail and e-commerce.
Yao Wei, senior manager of Chongqing Chongqing new equity investment fund, analyzed the first performance decline of Chongqing department stores in the first half of this year, and has already felt the huge impact of the electricity supplier on the traditional retail industry.
The move to e-commerce is undoubtedly a response to the crisis.
However, under the current market competition pattern, whether Chongqing department stores can take the opportunity to break through is faced with many difficulties and challenges, and the purchase of "Dances" with ALI, Jingdong and other giants in the 21st century is obviously the key to its success or failure.
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