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    From Amazon To Open A Physical Store To See "Mirror" And "Wash Your Face"

    2014/10/14 13:32:00 18

    AmazonPhysical StoresEnterprises

    Foreign media reported recently that the world's largest online retailer Amason (Amazon) will open its first retail store, located in Manhattan, New York, and is expected to open this Christmas.

    It will facilitate consumers to obtain goods and exchange online orders, and the Amazon order products of New York users will be sent from here, eventually or into shops selling Amazon electronic products.

    At the same time, several large entity retailers have learned from the electricity providers. This year, a new shopping mode has been launched, such as allowing consumers to purchase online orders from stores.

    Target, WAL-MART (Wal-Mart), and Best Buy also started shipping goods directly from the physical store to complete online orders.

    Messi Macy's will also launch the "day service" in the eight major cities of the United States this autumn.

    This is an important signal in the global O2O field. It is the effort of the United States excellent e-commerce convergence line and the learning of customer experience and specific consumption scenarios to the physical retail industry.

    This time, it is more appropriate than the Amazon Seattle entity store plan that was aborted than two years ago. At that time, Kindle and Amazon were specially designed for books, including e-books and paper books, not the extension of services.

    And Internet services like Taghit and other entities have just begun to pick up.

    It's like looking at the mirror and washing your face.

    The electricity supplier and the entity store are different business models. They are rivals. They are all mirrors.

    In China

    Retail

    As early as a few years ago, Taobao launched its own online shop in Taobao, which is characterized by "buying and selling instead of selling". Consumers who do not go online can buy rare things on Taobao's online stores.

    Suning and other physical retailers have launched e-commerce platforms.

    There are many kinds of mirrors. There are many ways to look in the mirror.

    There are probably four of the most famous mirrors. One is: Tang Taizong and Li Shimin said, "the husband can take the bronze as the mirror, and can dress the crown."

    The second is the mirror of "who is the most beautiful woman in the world" in snow white; the third is the magic mirror in Fengshen billboard; the fourth is the lake in front of the ancient Greek and American youth.

    Mirrors

    enterprise

    Not a few.

    To search for Google, we can find that most of the companies with the most beautiful words and those who are addicted to paralysis or negative news emerge in an endless stream. Most of them are performance oriented, complacent and self deceiving enterprises.

    There is only one piece of magic mirror. Guarding the hole of a group of demons can not be self illuminated, nor can it be taken as someone else.

    This mirror is universal value. It is a cliche, a commodity.

    service

    Experience is good and honest. It is a win-win situation and a priority for customers.

    It does not belong to any enterprise, but everyone in the retailer must have it.

    Some people are saying that there is no prospect of physical retailing or electricity bubble. They are demonized. They are all used as copycat mirrors.

    The lake looked at the loneliness and loneliness of the young boy. He felt that the boy in the lake was the most beautiful boy in the world, so he jumped to the lake and killed himself.

    This kind of enterprise is the best quality, that is, not paying attention to the world, consumption changes, or being dragged to death by other business forms and enterprises' strengths.

    After the mirror, it's time to wash your face.

    There are like cats wash, do not wash, have a very careful wash, have washed finished make-up.

    A shop like a cat's face washes out natural humanity, dirty laundry, careful lighting, and at least cares about customers.

    Retail phenomenon and change of tens of millions. It is useful to look at the mirror and wash your face.


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