Clothing Purchase Depends On Accurate Information Purchase.
In the absence of consumer purchase demand, often because of the market can not cause a large backlog of inventory, this phenomenon is just engaged in clothing business entrepreneurs are very obvious. We say that purchase is knowledge, not blindness, and needs to be carried out in a planned way. This is mainly based on our usual grasp of accurate information.
How to do it clothing The purchase is targeted? This requires you to get accurate information on the purchase. Such market information comes from market research. You may as well try the following ways.
The first thing to do is to visit and choose a group of representative users as long-term contacts. Or do sample surveys from loyal consumers to find out what they choose to wear.
Second is the establishment. Manual The salesperson has a large number of contacts with consumers every day. He can record the opinions of consumers on the products, then collate these opinions, and finally make reference to the purchase personnel.
The second is to set up a shortage register. Registration items include name, unit price, specification, color and so on. Conditional clothing stores can quickly analyze the best-selling products and unsalable products through management software, so that consumers' needs can be more easily obtained.
Finally, the establishment. customer The customer opinion book is an important way for the store to communicate with customers. It can be seen in many excellent clothing terminal stores. The head of the cabinet should check the customer opinion book at the end of the day, find and catch some tendentious problems, and improve in time, so as to continuously improve the level of purchase management.
It is not difficult to master accurate purchase information. As long as we are always considering the problems in the daily operation process and understanding their shopping needs in time, we can get very ready stock information.
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