Fast Drying Helps Fast Perspiration And Prevents Colds.
"Quick drying is very important because it helps to sweat quickly and prevent colds."
Changsha media circle senior "running friend" Bobo said.
In the survey, reporters found that although many
Sports brand
There are quick dry clothes on sale, but there are still fewer varieties on display in the shopping mall.
In the shopping mall, such as you spring, Wangfujing department store and Ping Hun hall, most of the sports brands sell clothes for autumn sports coats or sweater.
stay
Quick drying
On sale, outdoor sports brands seem to choose more.
Friend A Oteri J sells brand names, such as North, snow wolf, Columbia and other brands have different categories of fast drying clothes on sale.
Bobo said that when choosing dry clothes, apart from looking at it,
Air permeability
The details of the design must also be considered, such as the best design of the neckline.
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Running enthusiasts pay more and more attention to the sense of experience in sports. When running, they need professional running shoes, breathable and light coat, which requires higher functionality and marketing methods for sports products.
And smart businessmen have already sniffed the business opportunities of running this hobby.
Li Ning Co responsible person said that this year will be basketball, running, badminton, training and sports activities and other five categories of core sports goods mainly, "the five categories of products are the largest number of sports participants in the future or the future, the most developed sports category."
Huang Xiangyan, senior communications director of Nike Greater China, said that the enthusiasm of Chinese young consumers for running feedback was not thought of when we tried to popularize this market in 2008.
According to data from Nike, there are about 5 million runners on the Nike website globally, and 18 million of the "nike+" registered users, most of whom are runners.
In the 2013 year of the brand's global performance, runway products accounted for 20.46% of the performance, becoming the second only after sportswear26.99%.
For all runners, running shoes are the most important equipment.
With the growing number of people interested in running, some sports brands in Changsha's main stores, such as Adidas, Nike, Puma and the latest "fire" new 100 len, have launched professional running shoes.
According to the spring shopping guide of Nike, the ultra thin and ultra light air cushion technology ZOOM developed by the brand is widely used in all kinds of running shoes.
The reporter saw in the counter that the price of the series of shoes containing ZOOM technology is slightly higher than that of the ordinary running shoes, and the selling price is between 999 yuan and 1199 yuan.
Wangfujing department store Puma shopper, Miss Li, introduces the new mobium soles with torsion rope, which can prevent sprain, although the price is as high as nearly 900 yuan, but now it has broken the code.
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