BELLE: Online And Offline Integration Has Not Yet Been Realized, The Loss Of Excellent Purchase Network Narrowed.

BELLE International Performance conference site

NetEase finance October 28th China's largest

BELLE International released its interim results yesterday. Net profit rose 7.6% to 2 billion 80 million yuan, 24.9 cents per share, and 15 points in the medium term interest rate and 25 points in special interest rates.

The company said it would speed up the development of information technology, lay a good foundation for the integration of online and offline businesses, and continue to explore and invest in emerging channel businesses.

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But the company CEO and executive director Sheng Bai pepper said in a 28 day performance press conference that "for the online shopping business," did not want to understand before, so far, it is still not very clear.

He said that low price is still the first demand for online consumption, although positive changes have been seen in the market for brands and

The demand has been improved, and even the trend has appeared. This may create good business conditions for the integration of online and offline businesses, but it has not yet been able to integrate online and offline.

He added that the so-called online offline integration means that the company sells the same products at the same price and shares the same stock.

At the same time, support online business.

Sheng Bai Jiao also said that online business is a long-term concern of the company. In the future, it will continue to invest resources to explore growth opportunities, and the proportion of online sales will gradually increase; as for the excellent purchase network, it will maintain a certain growth rate this year, and the loss has narrowed further.