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    Overseas Mergers And Acquisitions In The Third Quarter Of 2014

    2014/11/5 12:41:00 29

    ConsumptionOverseas Mergers And AcquisitionsLight Luxury Brands

    The morning whistle group research department released the "three quarter China's overseas M & A report" in the 2014. According to the morning whistle monitoring data, there were 6 overseas mergers and acquisitions in China's consumer industry, of which 5 disclosed the transaction amount, compared with the 2 quarter mergers and acquisitions transactions in the second quarter, and the transaction amount in the third quarter was about 595 million US dollars, which was 4 times that of the 143 million quarter in the second quarter.

       Light luxury brand has become a new hot spot in mergers and acquisitions

    Whether it was July. Fosun Group The 23.16% stake in the acquisition of TOM TAILOR Holding AG, the German fashion clothes brand, was the acquisition of South Korea's largest infant clothing brand AGABANG by 180 million yuan in September by China's group LIME FASHION KOREA, which shows that overseas fashion and light luxury clothing brands are favored by Chinese investors.

    Morning whistle learned that Fosun bought the German fashion brand TOM TAILOR Holding AG, which is the fourth overseas investment of Fosun in the fashion industry. It is also the second list of the largest Portuguese largest insurance company, Fidelidade, acquired by its acquisition, and is further moving towards the "Buffett mode" at the core of low cost insurance funds. Previously, Fosun has invested in the famous Greek fashion brand group FolliFollie, the famous high-end women's clothing brand St. John in the United States, and Italy's high-end customized Menswear Caruso.

    Merger Light luxury brand In the third quarter, the overseas M & A transactions in the consumer industry showed a great trend. In September, Zhou Dafu Jewelry Group purchased US luxury brand diamond company Hearts On Fire Company LLC for $150 million in cash. This acquisition complements the existing brands and products of Zhou Dafu Jewelry Group, optimizes product mix, and promotes high value products to cater to consumer consumption patterns.

    Hearts On Fire Company LLC was founded in 1996 by Glenn Rothman and Susan Rothman. It is a luxury brand diamond company in the United States. It covers over 500 retail outlets in 31 countries and sells directly to the consumer base. It sells many advanced wedding and fashion diamond jewelry products.

    Morning whistle believed that by buying a well-known diamond brand to strengthen another product line, it would be a good choice for Chow Tai Fook, started with gold products. In recent years, the consumption of Chinese diamonds has seen explosive growth, and the fluctuation of gold price has accelerated the transformation of gold jewelry retailers -- strengthening "non gold products". Zhou Dafu Group believes that Hearts On Fire has different price choices for each product category, and the premium of its brand products is higher than that of other famous brands, much higher than that of general non branded diamonds.

       A shares Largest overseas acquisition in retail history

    In September, Nanjing Sanbai group purchased the House of Fraser of the British group and completed the merger and acquisition of equity, which is the largest overseas acquisition of the largest retail company in the A share market of China on September. HOF is the oldest department store in Britain, providing private brand, purchasing brand and special brand products. It has a wide range of overseas brand supply channels, experienced management teams and advanced business models.

    Morning whistle believes that the hot tide of outbound trade has attracted the attention of large consumer enterprises, and the expansion of share in the retail market by acquiring overseas department stores has become a new choice for enterprises.

    Since 2014, the three cell groups have concentrated their efforts to complete a series of mergers and acquisitions. Including Nanjing international World Financial Centre (IFC), Israel's largest pension service company Natali, American listed company Mcglaughlin and so on. Roughly estimated, a series of mergers and acquisitions cost more than 5 billion yuan. From the recent types of mergers and acquisitions, they are all based on the existing industrial entities of the three companies, which correspond to the main sectors such as financial investment, business circulation, cultural media, information services, health care, etc.


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