"The Quality Is Extraordinary", The Opening Of The Duvet, The Home Of The Sea LAN Brings You To Explore The Secret Of The Down Feather.
In November 4th, the first public interest experience Exhibition on feather down was held in China.
Hai Lan's home
The wonderful exhibition of "quality extraordinary" down the grand opening of Shanghai Zhengda square.
The exhibition focuses on the three themes of "down feather", "personal interaction experience" and "feather collar fashion show", which brings an interesting experience to the audience.
There is also a two-dimension code fun answer session on the scene. The audience participates in answering questions, that is, the opportunity to get a beautiful man scarf. The response is quite enthusiastic.
It is understood that the exhibition will last for 6 days and will be available free of charge during the 9 days of November 4th.
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Mystical journey experiences different quality eiderdown
The family of Hai Lan is of exceptional quality.
Down
The day of the wonderful exhibition attracted many tourists.
Sweet little lovers, a warm family of three, and even passers-by, can't help stopping.
Many tourists say that the exhibition on the down theme is quite fresh, and the appearance of the stadium is very cool.
The entire exhibition hall is gorgeous and dreamy, and the white feather has created a fantastic ice and snow kingdom. The tunnel pavilions make everything in front of it mysterious and unknown. Even tourists say with laughter: it feels like a fantastic trip to Alice's Wonderland.
One of the bold and innovative display devices presents the beautiful appearance of different kinds of down garments. Countless amazing little feather secrets make tourists wonder. The 3D exhibition of the feather theme in the exhibition area has attracted countless people to stop and take pictures. All kinds of friendly interactive devices have mobilized visitors' senses to meet close with the down again and again.
The pavilion uses "magic" and "fun" to arouse tourists' thirst for knowledge and let people linger on.
This exhibition can subvert the public's traditional cognition of feather down: only a feather has more than 50% of its velvet percentage, which can be called down. There are some kinds of down feather in addition to goose down and duck's down.
The biggest brand of goose feather is sold at a price of up to 200 thousand yuan.
In addition, keratin in the down can synthesize artificial plasma, extract the elements from down, and even use it in shampoo to repair damaged hair.
Some interesting stories about feather down also make people laugh: the cold experience of a soldier who was fighting with Napoleon contributed to the birth of the earliest "down jacket".
Ci Xi and feather quilts also have to tell stories.
At the exhibition site of the duvet exhibition, the audience also felt the feather of the feather with the help of various interactive experiences.
In the exhibition hall, a large glove shape is set up. Each finger tube of the glove is filled with different warmth retaining materials such as cotton, wool, mulberry silk and feather, and many spectators put in different materials to search for the "warmest fingertips".
In the intimate life hint area, the models of all kinds of Hai Lan's down coats are lined up, looking, touching, pressing, photographing, and listening. The five steps are to teach tourists how to select high quality down products.
All kinds of interactive experience devices are abstract and specific, giving visitors a more intuitive feeling, and let tourists have a deeper understanding of "quality down".
At the end of the pavilion, the "feather collar fashion show", which was CO produced by Chinese and foreign models, brought a magnificent feast of vision.
The fashion show in the small exhibition hall is much more amazing than Paris fashion week.
The man in the middle and outer style is dressed in the down jacket of Hai Lan's home and has no personality.
Simple collocation goes through the fashion attitude, and is even more to IN to tide in the show.
I believe this will also be the horn of Hai Lan's home to develop the category of down garments. It will lead this winter warm male charming dress with this show.
In addition to the fixed display devices, there are several striking two-dimensional codes.
After the audience visited the entire exhibition, scanning the scene two-dimensional code to participate in interesting answers, that is, the opportunity to get a beautiful man scarf is very tempting.
Throughout the scene, the number of lucky visitors has been beautifully scarred.
exhibition
Look at the intentions and specialties of the enterprise behind
This wonderful exhibition of feather and down is sponsored by the Chinese men's wear national brand Hai Lan home. The organizer is able to popularize feather and down knowledge through this kind of creative and interactive form. It introduces the fashion trend of men's down jacket, its relaxed form and interesting process.
At the opening ceremony, vice president Zhou Lichen, director of the brand of Hai Lan home, mentioned the original intention of this feather exhibition.
He pointed out that Hai Lan's home wanted to popularize feather and down knowledge in a popular way, so that the public could have a deeper understanding of "feather down".
Also hoped that through this exhibition and the consumer intimate communication, enables the consumer to be able to more directly see the sea LAN family quality feather clothing's real material material, believed that the sea Lan's home may bring to the down jacket man's more choices and the actual benefit.
This is also an enterprise's confidence and professional attitude towards their products.
As a national brand that focuses on men's wear, Hai Lan's home has always thought that Chinese men provide a comprehensive and excellent dressing experience.
It is understood that in order to achieve this goal, the clothing version of Hai Lan's home hasn't used the established size standard in China, but it has been constantly adjusting the body size of Chinese men over the years, setting up an independent human size database, striving to make Chinese men wear the most suitable clothes for themselves and create a real men's wear national brand.
In addition, the selection of accessories is also the direction of the efforts of Hai Lan's home.
The "extraordinary quality" feather exhibition, Hai Lan's home is to use the "quality" to open the market of the men's clothing of the sea Lan's down jacket category, with the "quality" and "benefit" to get consumers' trust and affinity.
In the future men's wear market will bring more surprises to consumers.
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