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    The Third Party Payment Is Booming, And The Market Capacity Of The Industry Continues To Be Released.

    2014/11/6 12:22:00 28

    Third Party PaymentIndustryMarket Capacity

    Analysts point out that, on the one hand,

    Bank card

    The acquiring business has been developing steadily.

    On the other hand, Internet payment is maturing and mobile payment is rising at a high speed.

    With the gradual opening of government policies, the good macroeconomic environment, the continued development of Internet Finance and the continuous innovation of new and high technologies, the third party payment industry will continue to maintain a growth rate of over 30% in the next three years.

      

    Third party payment

    Flourishing

    The so-called third party payment is a trading support platform provided by some third party independent agencies, which have signed contracts with the countries where the products are located and major foreign banks, and have certain strength and reputation protection.

    In the paction of the third party payment platform, after the buyer chooses the goods, payment is made by the account provided by the third party platform. The third party notifies the seller of the arrival and delivery of the goods. After checking the goods, the buyer can notify the seller to pay the goods, and the third party pfers the money to the seller's account.

    In this payment process, the most important part of the third party payment platform is to establish a connection between online merchants and banks so as to achieve the third party regulation and technical support.

    At present, the scale of the third party payment pactions is more and more powerful.

    With the vigorous development of China's financial industry, the demand for security and efficiency of funds has increased. The third party payment has been applied in this context.

    After 10 years of development, the scale of the third party payment market has become more and more powerful.

    In 2013, the scale of China's third party payment pactions was 17.9 billion yuan, an increase of 43.2% over the same period in 2012.

    The growth rate will slow down in the future, but in the long run, the market will remain healthy and stable.

    It is predicted that the mobile payment field will be a competitive place for the third party payment enterprises in the future. NFC payment will dominate mobile payment.

    Although the online payment is still in the dominant position, Internet payment has increased rapidly at a compound annual growth rate of 62.17% over the past 5 years.

    The competition pattern of the industry is basically formed. UnionPay business relies on the UnionPay to seize the market share of 47.2% of the bank card collection business. Alipay, as an affiliate of the electricity supplier giant Alibaba, has taken 49.2% and 69.6% of the paction scale in the Internet payment and mobile payment respectively; in the prepaid area, Lianhua OK card has group advantages and the market accounts for nearly 20%.

    The business giants have obvious advantages and rely on their own business advantages under financial innovation. The third party payment field has a strong position.

      

    industry

    Market capacity

    Continue to release

    On the one hand, the business of acquiring bank cards has been developing steadily.

    In 2012, the total market size of the third party payment card receipts in China reached 8 trillion and 420 billion yuan, up 49.3% over the same period last year. In the future, the market as a whole showed a steady growth. It is estimated that the total paction size will exceed 35 trillion yuan in 2016. From the perspective of market structure, the POS terminal occupies an absolute advantage.

    Mobile payment helps to break out of mobile POS terminals.

    By the end of 2012, the development of China's financial mobile braking technology standard, financial IC Karp and it laid a good foundation for the future development of mobile payment.

    This year, mobile POS has entered the peak period, and its demand is beyond expectations.

    Up to 2012, the number of POS terminals in the domestic network (traditional POS, mobile phones and mobile POS machines) has been effectively used up to 7 million 120 thousand units. In 2013, the demand for mobile POS POS was estimated to be more than 5 million.

    On the other hand, Internet payment is maturing and mobile payment is rising at a high speed.

    In recent years, with the increasing number of Internet users and the rapid development of e-commerce, China's Internet payment market has made relatively rapid progress.

    In 2012, the scale of China's third party Internet payment business was about 3 trillion and 660 billion yuan, an increase of 66% over the same period last year.

    However, with the gradual saturation of the traditional electricity supplier industry represented by online shopping and airline tickets, and the difficulty of expanding the traditional electricity industry, the market growth rate will continue to decline, and the industry will enter a relatively mature and stable stage.

    On the whole, the third party payment industry will continue to maintain a growth rate of more than 30% in the next three years, with the gradual opening of government policies, the good macroeconomic environment, the continued development of Internet Finance and the continuous innovation of new and high technologies.

    It is estimated that the growth rate of bank card acquiring business, network payment business and prepaid card business will remain at 25%, 35.9% and 32.1% over the next three years.

    From the industry as a whole, the online and offline convergence trend is obvious. The 020 mode is the main strategy of the future enterprise layout, and mobile payment is the new blue ocean for the development of the industry. NFC payment will ultimately lead to mobile payment.


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