Four Best Channels For Clothing Purchase And Purchase
Direct purchase from source (origin or factory)
1, from the source to reduce the turnover link, the lowest price, small profits but quick turnover, so as to win in the competition.
2, at present, the economic level of our country determines that business is only the best policy for the masses of consumers.
In addition to good quality, the price is a particularly important one. The purchase from the source obviously reduces the cost of purchase, and the price of the product can be lower.
3, in the current situation of China's fake and shoddy commodities, the purchase of goods from the source can guarantee the quality of commodities.
4, after the purchase and sale relationship with the source of purchase, it can stabilize production and sale for a long time to ensure the supply of goods.
Two, from multiple stores
How to choose
Source of goods
It's a matter of great concern to every businessman.
General operators are willing to purchase supplies from factories and wholesalers where the supply is cheap.
But if we only care about the price and ignore the quality, we will not make the business flourish.
Stock purchase
We should pay attention to the following points:
1, strictly control the purchase of goods.
When purchasing, we should have a preliminary understanding of the suppliers and know whether the manufacturers are legitimate business entities.
2, strictly inspect the quality of the products.
3, when purchasing at least two or more suppliers, the advantage lies in:
(1) it can promote competition among suppliers in terms of quality, price and service.
(2) it can effectively prevent illegitimate pactions between incoming personnel and suppliers, such as rebates.
(3) it is possible to grasp commodity information and commodity dynamics in a timely manner.
Three, smooth sales
As for what commodity is a best seller, besides the conclusion that can be drawn from the sales situation of the store itself, the key is to consider the time of commodity flow and the comprehensive consideration of the supply products.
Because consumers' tastes are changing faster and more diversified.
1. When purchasing new products, you can't buy them blindly. The new products may be salable goods, or they may not be.
We should buy a little bit first, and then decide after trial sale, do not take up a lot of money.
2, for popular commodities, we should give full consideration to the time of popularity, so as to grasp the accuracy of quantity.
Four, rely on
Information purchase
Businesses purchase goods without market information. Accurate market information enables you to make the right decisions.
If information is not reliable, the business will suffer losses.
And market information comes from market research.
The main methods are as follows:
1, visit, you can choose a group of representative users, as a long-term contact object.
2, establish workbook, salesperson, purchaser and related business personnel, and contact with consumers daily, should consciously record consumer's opinion on commodities, accumulate bit by bit, persist frequently, and then reflect the views and systems of the industry to relevant departments.
3, establish a shortage register, and register the goods that consumers do not need.
Registration items are name, unit price, specification, color, quantity, time and so on.
4. Setting up a customer opinion board is an important way to communicate with customers.
The head of the cabinet should check the customer opinion book at the end of the day, find and catch some tendentious problems, and improve in time, so as to continuously improve the level of purchase management.
- Related reading
Advantages And Disadvantages Of Clothing Stores' Six Major Purchase Channels
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