Three Main Characteristics Of Women'S Clothing Store Management
First, selling clothes is
Selling image
Shop business is good, do not enter the shop, stay at the door for a few seconds to see it! See what, see signs, see the lights, see the display, see the health condition, but also can see the salesperson's age and employee is Peugeot.
Buying clothes is buying beautiful, selling clothes is selling image, that's all!
To buy clothes is to buy beautiful ones. Now we wear clothes in addition to asking for comfort in the body.
brand
The immaterial spiritual pursuit is an affirmation and Realization of self image.
Beauty is the basic characteristic of our clothing products. Then, the place where we sell clothes and the people who sell clothes should first show beauty.
We must keep in mind that the basic principle of "selling clothes is to sell images". All operations of the store must proceed from the principle of "beauty", and firmly establish and carefully maintain the standards of "beauty". Only in this way can we find our own stores and brands in the fierce and fierce market competition and find out their own distinctive "beauty", so that they can grow and grow from one victory to another.
Two.
compare
Square shows advantages and disadvantages.
Comparing the gap, by comparison, it will break the conclusion of "face saving, self protection and self satisfaction". "Good" and "bad", "excellent" and "inferior" are not out, but are compared. By comparison, shopkeepers will find out what is good, what is bad and what is important for the performance of store management.
In short, there is a gap in comparison, there is a gap to enhance the space, there is room for improvement in order to make a difference!
Three, do not be afraid, as long as the intentions will be good.
Shop operations will encounter many problems every day, and there will be many new situations. To make the store business maintain a long life and vitality, we must try our best to set up higher goals and encourage them to try and apply new ideas and methods every day.
But a problem arises, and many people are afraid of it, unwilling to undertake the risks brought about by reform and reform.
We are not gods, nor can our judgments be correct every time. We are likely to make several mistakes in succession. However, the possibility of creating an excellent shop and excellent team is greatly improved.
Because pursuing growth and progress must go deep into our essence and become our temperament. Doing business is just like being a man. When we are in trouble, tell ourselves: do not be afraid, as long as we are careful, we will be better.
Some things are simple, but they are very complicated to do, and some things seem very complicated, but they really are easy to run.
The same is true for clothing stores. Buying and selling looks very simple, but it seems very difficult to do well, and those seemingly complex business tools are actually just a lot of simple habits.
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