Physical Stores Encounter Fierce Impact On Online Shopping, Xinjiang Welcomes Mainland Garment Enterprises To Run Factories

"Now, the online consumption of clothing e-commerce is growing at the rate of 30%-40% every year, and the physical stores are facing the severe impact of online shopping, and the pressure of survival is very great.

Xinjiang welcomes mainland garment enterprises to set up factories in Xinjiang and enjoy preferential policies for developing textile and garment industry in order to reduce production costs and enhance competitiveness.

In December 7th,

Industrial policy interpretation and industry development communication conference will be held in Urumqi.

More than 60 distributors in Xinjiang, whose clothing sales exceeded 50 million yuan, have a dialogue with Liang Yong, Deputy Secretary General of the regional government and director of the office of the leading group of the textile and garment industry in the autonomous region.

Liang Yong appeals to clothing retailers to quickly catch up with state support.

The garment industry has driven the pition of millions of people's employment plans to make new progress.

"Many of us here are engaged in the clothing circulation industry. Many people represent the national well-known clothing brands. There are many physical stores in all parts of Xinjiang. Now, our physical stores are facing the severe impact of online shopping, and the pressure of survival is very great.

The state and autonomous region vigorously develop the textile and garment industry to drive millions of people to work.

However, we feel that the state policy only takes care of the two parts of the textile and garment industry before and during the production, but it does not care about the postpartum link of our market circulation.

Ultimately, the development of industry depends on the market.

Now, there are 1.5 clothing sales enterprises in Xinjiang, and all over the country. If every family can solve 20 people's employment again, the total number will be 300 thousand, accounting for nearly 1/3 of the employment of millions of people.

I hope that the state and the autonomous region will pay attention to our clothing entity sales enterprises and benefit the relevant policies of developing Xinjiang's textile and garment industry to our sales. "

At the forum, a clothing brand seller named Lee put forward the above proposal.

In response to questions from representatives of the clothing trade and industry, Liang Yong said Mr. Li's proposal was very good. Before the government formulated the relevant policies for promoting the employment of millions of people in the textile and garment industry, the clothing circulation industry was not included. Now it seems that the development of the trade and distribution industry also needs policy support, and its role in promoting the employment of millions of people can not be underestimated. "I will take everyone's advice back to the higher authorities to see if they can be included in the support objects, and what kind of support and preferential treatment can be enjoyed, which needs to be studied and actively striving for."

Liang Yong said, now, the development of e-commerce has brought great changes to the production and marketing of the national garment industry.

Many garment enterprises use the Internet "advanced customization", "build online shops, close shop", cancel intermediate links directly to meet consumers.

Retailers can sell a brand's clothing sales to 50 million yuan or even hundreds of millions of dollars, which shows your extraordinary talents.

However, we must also see clearly the new situation of clothing marketing.

Over the past two years, the clothing industry, especially the sales shop, has had a great impact.

Some enterprises have gained greater development, and some enterprises are losing ground.

From the success or failure of the two, one of the important reasons is that whoever controls the whole industry chain of the textile and garment industry can win in the fierce market competition.

Liang Yong said that Xinjiang has an important position in the whole country and even the whole world. At present, 90% of the clothing consumed in Xinjiang comes from outside the border, and 90% of the textile and clothing exported from Xinjiang comes from the mainland.

If directly produced in Xinjiang, the cost of these two 90% market products will be reduced.

With the development of the western region, the leaping development of Xinjiang and the construction of the new Silk Road Economic Belt, Xinjiang's regional advantages, resources advantages and policy advantages will form the cost advantages of developing the textile and garment industry.

Based on Xinjiang, textile and garment enterprises have an irreplaceable advantage in comprehensively developing the Central Asian and European markets.

The central government has promoted the development of textile and garment industry in Xinjiang to promote employment as a national strategy. The relevant departments of the state and autonomous regions are working hard to formulate relevant implementation rules. After the implementation of these policies, Xinjiang

The cost of industrial production is expected to drop by 10%, while the overall profit margin of the textile and garment industry in 2013 is only 5.69%.

As domestic labor costs continue to rise, many large coastal garment enterprises pfer their production lines to Southeast Asia or South Asia. If they pfer their production lines to Xinjiang, they may get higher returns than southeast Asia.

In the past three years, with the support of the central government, Xinjiang has vigorously developed textile and garment industry relying on its abundant cotton resources to solve the employment problem of millions of people.

In July 2014, the people's Government of the autonomous region issued the plan for developing the textile and garment industry to promote employment plan (2014 -2023) and the 2014 action plan for developing the textile and garment industry to promote employment. According to the outline of the plan, the Xinjiang plan was implemented by stages in 10 years, the supernormal development was achieved, and the comprehensive production capacity of the Xinjiang textile industry reached 20 million ingots in 2023. The total number of employed workers in the textile and garment industry chain reached 1 million from the current nearly 200 thousand people.

Interpretation of Xinjiang apparel industry policy and industry development communication conference hall