87% Chinese VIP Tourists Spend 50 Million Won In Korea

According to a survey conducted by tourism research and Development Institute of Korea travel agency COSMOJIN this year, 87% of Chinese VIP tourists spend more than 50 million won (about 275 thousand and 600 yuan) in Korea.

The survey was conducted on 596 Chinese tourists who bought VIP tourism projects.

According to reports, 39% of tourists spend 100 million to 200 million won (about 560 thousand to 1 million 120 thousand yuan), 23% from 50 million to 100 million won, 17% from 200 million to 300 million won.

Over 300 million won also accounted for 8%.

In addition, the favorite products of Chinese VIP tourists are

Products (68%), followed by

Products (23%) and local souvenirs (9%).

According to age, people aged 30 to 39 are the most generous.

56% of the tourists of this age group spend more than 50 million won in shopping, 20% over 100 million won, and 9% over 200 million won.

According to the report, 47% of tourists aged 50 to 59 spend more than 50 million won, with 44% from 40 to 49 years old, 43% from 60 to 69 years old, and 20 from 20 to 43% years old.

It is reported that the consumption of tourists aged between 60 and 69 is relatively low. The consumption of tourists of this age group of 14% is less than 10 million won (about 60 thousand yuan), followed by tourists aged 20 to 29, and the consumption of tourists of this age group is below that of 10 million won.

COSMOJIN related people pointed out that most of the Chinese VIP tourists to Korea are most interested in luxury goods and the highest quality services. Therefore, VIP tourism products need to provide high-quality tourism products that meet their standards.

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According to reports, Russia's "SportMaster" Group expects that the Russian market will remain stagnant for a long time, so it hopes to be placed in the Chinese market.

It is reported that the group owns SportMaster sporting goods store and Austen clothing store, O'Stin.

According to Nicola Jussi Kiefer, manager of the real estate department of the group, the company sharply reduced its expansion plan in 2014 and 2015.

The company opened about 55 sporting goods stores and some 100 Austen clothing stores in 2014, and the initial plan is 2 times that figure.

He said the plan in 2015 was more cautious: no more than 30 sporting goods stores and no more than 50 Austen clothing stores.

It is reported that at present, the company has not chosen a location for the new store, and it is expected that the situation will deteriorate in the future.

At the same time, the company has a plan to open up the Chinese market.

The group opened its first branch store in China in March 2014: at present, there are 10 master shops and 20 Austen clothing stores in China.

The company believes that the coming 2015 will be a testing period.

Jussi Kiefer said: "our task is to accurately test the market, so that goods can adapt to the market, so the current paction volume is very low."

He continued: "if we successfully pass the test period, we will have more stores in China in five years than in Russia."

He also said the competition in the local market was fierce, but the form of "sports master" was not yet available in China.