Brand Award Officially Changed Its Name To "China Clothing Awards"

Recently, the China Apparel Association successfully held the 10 annual "Chinese clothing brand award" officially renamed the "China clothing Award", the new name will be officially launched in 2015.

With the development of social economy and the change of market demand, the subdivision trend of China's garment market has been further promoted, and garment enterprises have changed from "big to the whole" to "specialized and refined".

In the face of the pformation of the garment industry, the establishment of the "grand prize" has shifted from focusing on the achievements in various aspects of the brand generation process to the consumer's awareness of the brand.

2015 the awards for the Chinese costume awards will be changed completely. The awards include the best business men's wear brand, the best casual men's wear brand, the best fashion men's wear brand, the best style women's clothing brand, the best fashion women's clothing brand, the best youth brand, the best fashion sports brand, the best casual fashion brand, the best children's wear brand, the best underwear brand, the most potential brand, the most potential brand, the most innovative brand, the most creative brand, the Industry Promotion Award and the industry support award. 15 awards, all the awards are only one prize.

These awards are set up according to the crowd, lifestyle and style characteristics of clothing brands. The first 10 awards come from consumers' assessment. The purpose is to let ordinary consumers have a deeper understanding of the "big prize" and the independent brand of China.

In addition, in order to more closely connect the upstream and downstream industry chain and promote the development of the industry, the award includes five special awards, including the most potential brand, the most innovative brand, the most creative brand, the Industry Promotion Award and the industry support award.

Among them,

and

The establishment of the two special awards is intended to promote the independent innovation of Chinese clothing brands.

The object of evaluation is the organization and institution related to the garment industry, including production base, creative industrial park, etc.

This award is inspected and evaluated by the judges' role in promoting the garment industry.

The industry support awards are judged by the clothing and downstream businesses and the non apparel institutions that provide financial support to the apparel industry. The award is judged from the support role of the judges in the apparel industry.

Related links:

Recently, the Chengdu Municipal Bureau of Commerce held a meeting of the Party group (enlarged) to study the spirit of the four plenary session of the twelve session of the municipal Party committee.

The Municipal Commerce Bureau said that we should combine the spirit of studying and carrying out the spirit of the plenary session with the promotion of the current business work, and strive for the spirit of the beginning of the year to overcome the difficulties and ensure the completion of the annual business objectives. We should further comb the work ideas and priorities of next year, and scientifically determine the objectives and tasks for next year's business work.

As the first pilot project to build a national e-commerce demonstration city, Chengdu has made a great number of explorations in promoting e-commerce innovation.

In 2013, Chengdu's electricity business volume reached 400 billion yuan, ranking fifth in the sub provincial cities. The city commerce bureau expects to exceed 500 billion yuan this year.

Among them, mobile payment pactions continue to maintain a high growth trend, from last year's 27 billion yuan to more than 50 billion yuan this year.

Chengdu will take mobile e-commerce, Internet finance, big data and cloud services, cross-border e-commerce as the 4 main directions. It will also build five major platforms, eight industrial parks and six supporting systems.

We strive to reach the scale of e-commerce pactions in Chengdu by 2017. The penetration rate of e-commerce application of SMEs is 80%. The core business of e-commerce is basically established, and industrial clusters are initially formed.

He Jun, director of the Electronic Commerce Department of the Chengdu Municipal Bureau of Commerce, said this year that the Chengdu organization has evaluated 9 innovative e-business enterprises, including Renren express, Sichuan search, fresh Xian Zhi and monk as agriculture.

Everyone express uses crowdsourcing mode, making use of idle social resources to solve the problem of city logistics and distribution more efficiently. Sichuan has built up a WiFi wireless network service platform to continuously integrate Chengdu's stores and business resources to provide better online and offline integrated service experience.

In order to enhance the efficiency and reduce the cost of the express delivery industry, recently, the city commerce bureau organized a symposium with the city logistics office and the Municipal Postal Administration to set up an exchange platform to promote the intelligent express box service providers to strengthen business cooperation with the express delivery companies.

Express delivery is the world's largest intelligent express box construction operator. There are 11 thousand national service outlets. Efforts are being made to create intelligent, express boxes as the entry, with community finance and community e-commerce as the core development mode.

The "Chengdu made" box, which has entered the common community, has now been deployed to over 20 cities in China.