Forum On Fashion Brand Forum On Mode Innovation And Brand Internationalization

Textile and clothing brand forum and brand annual work conference were held in the same period.

Seize the hot spots and draw together the great blueprint for building a brand power

This meeting is aimed at business model innovation. Original design brand The hot and key topics of these three industries are discussed in the form of thematic discussions, which are discussed by well-known industry experts and excellent entrepreneurs.

In the Symposium on business model innovation and development, vice president Wang Yao of China Business Federation " Mode innovation is Clothing enterprise The only choice " Keynote speech ; At the same time, Zhang Haiyan, Secretary General of the Circulation Association of China Textile Industry Federation, chairman of the Wenzhou clothing trade association, President Chen Yai, Gong Wen, vice president of Qingdao red collar Group Co., Ltd., and Li Qiaomei, manager of Zhejiang Xiu Wei Technology Co., Ltd., respectively, gave inspiration to the factory's direct selling mode under the new growth brand business model under the new environment, and how to implement the customized brand. O2O There is a deep dialogue between traditional enterprises and the management mode of e-commerce enterprises.

　　 ( Business Model Innovation Forum )

In fashion Original design In the theme forum of the brand, Zhang Qinghui, vice president and Secretary General of the China Fashion Designers Association " Take cultural confidence as the soul and design as the core to promote the construction of brand power. " Keynote speech ; At the same time, Shenzhen garment industry association president Shen Yongfang, Hangzhou Fashion Designer Ni Guochang, vice president of the association of Qian Feng, chairman of Shenzhen Ye Garment Industrial Co., Ltd. and Jiangnan Buyi Clothing Co., Ltd., respectively, are developing new opportunities and talents for creative talents training, original designer brand in the Internet era. - Industrial transformation Designer brand Roles and other topics were discussed.

　 　 ( Original design brand development forum )

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In the thematic forum of brand internationalization, China Council for the promotion of international trade Textile industry Xu Yingxin, executive vice president of the sub committee " Progress of China's textile industry's transnational layout and brand internationalization " As a theme, the new progress, types and key points of the internationalization of textile and clothing brands are analyzed in depth. ; Gao Dekang, chairman of board of directors of Bosideng International Holdings Limited, chairman Tu Hongyan of Wan Shi Li Group Limited, Secretary General Zhang Fengwei of Shenzhen underwear industry association, BASIC EDITIONS Li Jianguo, chairman of the board, separately shared the experience of the internationalization of the independent brand, the regional brand of Shenzhen underwear brand, and the experience of the export processing enterprises in the transformation of their own brands.