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    Guangzhou'S First Cultural Theme Shopping Centre, Gould Land Plaza Will Be Put Into Operation Next Year.

    2014/12/21 11:30:00 53

    GuangzhouCultural ThemeShopping CentreGould Land Plaza Will Be Put Into Use Next Year.

    Pearl River new town has a normal shopping mall.

    Since 2011, the construction of shopping centers in Guangzhou has entered a blowout period.

    By the end of 2013, there were 156 shopping centers in Guangzhou with 100 thousand square meters or more (46 in construction).

    58 city data show that only the Pearl River New Town area, the High German land Plaza, sun Xintiandi, Huacheng Hui underground Plaza, and so on, there are more than 500 thousand square meters of commercial area.

    These commercial areas are constantly increasing.

    In the first half of next year, the High German land winter Plaza is expected to be put into use, and the East Tower is also planned to be put into operation in 2016.

    "I don't think much," said Yang Junting, a commercial real estate expert. He said that the Pearl River new town "do not do business" what he thinks is that Tianhe CBD represents a city, and the scope of commercial radiation can not be simply regarded as Guangzhou. It will be regarded as a "commercial volume" in other places, but it is a logical phenomenon in Zhujiang New Town.

    In the future, "there will be a competitive and win-win competition".

    The winter shopping mall is about to open.

    Attracting more international brands

    The High German land Plaza project is located on both sides of the central CBD green nuclear Park in the core area of Guangzhou, which is the landmark city core of Guangzhou in the future. It is the commercial site with the most investment value and development potential of Zhujiang New Town.

    According to the person in charge of the project, the "spring" shopping centre of the high land Plaza Shopping Center has been established since its opening in December 2010. There are many well-known shops in the main shops such as fashion 100, Yong Wang supermarket, small Q children's city and so on. Retail stores such as H&M, UNIQLO, apple digital, catering, such as McDonald's, residential houses, banquet Jiangnan and so on, are all located in "spring" shopping malls.

    The rich combination of formats brings huge consumption stream and enriches and improves the business matching of Zhujiang New Town.

    It is understood that

    Tak Tak Plaza Shopping Centre

    The "winter" part is about to open, which will attract more.

    International first-line brand

      

    Subvert traditional shopping centers

    Marketing mode

    "Shopping is not just a shopping mall," said Su Meng, a "shopping center that promotes culture and commerce."

    The Pearl River New Town, located in the High German land Plaza, has about 300000 top quality population and a large number of top 500 consumers in the world, such as entrepreneurs, golden collar and senior white-collar workers. Such consumers have a broader international perspective, and are more interested in international popular brands and high quality culture.

    The cultural marketing mode of Gould's Plaza Shopping Center, which has unique innovative ideas, has overturned the traditional shopping center marketing mode, not only meeting the material needs of consumers, but also striving to meet their spiritual needs.

    According to the person in charge, the location and upgrading of the high land Plaza will create the first cultural theme shopping center in Guangzhou.

    Among them, the "spring" shopping malls are rich in combination of formats, including brands, including life, leisure, entertainment and so on, which satisfy diverse consumption needs of different groups of people from different angles.

    The "summer" shopping mall has been established in a number of international financial and banking institutions, forming a strong financial atmosphere and entertainment and entertainment functions.

    The "autumn" shopping malls include catering, beauty spa, senior clubs, etc., aiming to provide consumers with a full range of personal and personal feelings at work.

    The "winter" shopping center will be located in the international top brands flagship store, designer integrated store, cultural life theme shop, cinema KTV, boutique supermarket, children's city, leisure club and so on.

    In addition, the "food and flower city" is the hub of the summer shopping mall and the "autumn" shopping mall. There are many kinds of food and gourmet, and the excellent location attracts consumers in different fields and ages.


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