With The Rapid Development Of E-Commerce, Good Service Can Make Money.
Now electronic commerce has covered all aspects of our country. From the daily life needs to business cooperation, various kinds of e-commerce have already appeared. Because of the rapid development of e-commerce, many people choose this business to start their own business. Now that you want to engage in the e-commerce industry, the billion dollar Tesco mall feels the need to tell you about the characteristics of the development of the e-commerce industry at present.
Now, whether it is the manufacturing field of the national economy or the circulation of service industry, whether enterprise application, personal application or government procurement, more and more enterprises are aware of the role of e-commerce. Whether it is building an independent official e-commerce platform or using the third party e-commerce platform, it keeps the penetration of e-commerce continuously growing rapidly, which has promoted the rapid development of China's industry websites. Billion beauty Tesco mall found that these industry websites have the following characteristics:
First, the industry is more subdivided.
Comprehensive type Electronic Commerce The website market has been almost eaten by oligopoly, and as the needs of enterprises are increasingly broken down, there are huge differences among industries. Vertical industry websites have more professional advantages than larger and comprehensive platforms, and are better at digging gaps in the industry, providing professional information and developing personalized services, especially in the two industries.
Two, the service chain continues to extend.
In order to meet the differentiated needs of customers, the service chain of the industry website extends continuously, that is, from providing information services only to improving the function of the whole website platform service, from information provision to transaction service, providing more services such as software services, payment, logistics, credit guarantee, financing and so on, and even providing customers with a complete set of e-commerce solutions, making the profit pattern from simplification to diversification.
Three. Limited resources integration capability.
How about the mall? How to focus on e-commerce services and Thanksgiving? Information flow, logistics and capital flow are the three most important links in the operation of the website. The industry website, as the main platform for centralization of industry information and distribution of business, has become an important way for the application of e-commerce in small and medium-sized enterprises. With the increasing number of members of the industry website, the supply and demand information volume has increased sharply, but there are many expired and false information. For buyers, when they look for suppliers on the website, they encounter not finding information, but information that is difficult to distinguish between true and false, and is not timely and not monitored properly. Therefore, although there is a large amount of information, but because of the lack of integration and processing, it is difficult for business members to make decisions quickly and accurately. At the same time, industry websites are often limited by capital and manpower and material resources, so that their ability to integrate external logistics and capital flow is also obviously insufficient.
Four, industry competition is more intense.
In order to meet the diverse needs of users, increase user stickiness and compete for the market, industry websites have been integrating industrial chains, consolidating the leading position of the market through bigger and stronger, thus forming a highly centralized market and a fiercer competition.
Five, profitability is generally weak.
At present, China's industry website business mode innovation ability is generally not strong. Although it has shifted from "membership + advertising" to search, Industry Market Research Report, competitive intelligence analysis and other diversified modes, but because of easy imitation and many other reasons, these models have not yet formed large-scale application, and are still in the exploratory stage. The profit mode is single, resulting in low revenue scale of most industry websites, and even a large proportion of them are still in a state of loss.
Online retailers The giants are fighting price wars every day, which makes all consumers watching. But as a member of the electricity supplier industry, it is frightening to see. Billion Midea shopping mall believes that price war is not a permanent solution. If we want to achieve rapid development, we must seek a brand new mode and business philosophy. Now, billion Merlot shopping mall has launched a new mode of electricity supplier. The sword has taken the lead and achieved good results.
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