Online Entrepreneurship: What Does Online Store Sell?
Many young people are eager to start their own business, especially the advent of the Internet age, which has stimulated the impulse of many people to start their own businesses. The advantages of online entrepreneurship are very obvious. It is very suitable for office workers and college students. Network venture capital is small and risky, and it needs no rent. Counter For the time being, there is no need to do business and tax procedures. Opening a network store can sell products for 24 hours a day and even for the whole country. This is a very different business mode from traditional business, which greatly reduces the cost of commercial operation. With fast logistics network, consumers can get goods that they need thousands of miles away at home, and the price is very affordable. Therefore, online shop is an inevitable trend of business development, and its development speed is far faster than the development speed of traditional commerce. At present, there are more than 200 million netizens in China, which contain huge business opportunities.
First of all, we need to know clearly which businesses are suitable for doing business on the Internet. Because the domestic credit system is not yet perfect, and taking into account the consumer habits of domestic consumers, many businesses are temporarily not suitable for Internet sales. In the United States, 70% of the computers and 30% of the cars are sold through the Internet, but in China, this is not realistic. For the larger amount of goods, consumers generally have the habit of buying goods at the scene. In addition, we should take into account the problem of after-sales service. Once some electronic products are sold out, customers will have future in the absence of national joint guarantee. Repair It becomes an important obstacle for customers to purchase. Moreover, although the number of Internet users has reached 200 million, it is basically concentrated on the younger generation of the urban population. The relative number of people over the age of forty is relatively small, and the younger the younger is, the higher the recognition rate of online shopping is. So choosing the right products is very important for the success of online business. Such products as clothing, cosmetics, aromatherapy essential oils and healthy herbal tea, because the value of products is not great, no after-sales service is needed, and more importantly, they are for the needs of younger generation of consumers, so they are very suitable for Internet sales.
Secondly, there is no need for too many considerations to choose the right sales platform. The two largest online shopping platforms in China, Taobao and eBay, are the choices of most people. Of course, there are other good platforms, and even websites that build their own domain names. Of course, this requires rental space and the purchase of top-level domain names, which requires a certain fee. Our view is to choose the platforms with high reputation, good reputation and large browsing capacity. In such a platform, the traffic volume is large, the trust is high, the customers' suspicion is few, and it is easy to get the success of the transaction.
Even if you choose the right one. platform It is also necessary to carry out a lot of publicity and promotion work. It can be said that in the vast network world, successful promotion is the prerequisite for the thriving business of online shops. You can post posts in various forums to introduce your shop, you can recommend products in all the guestbook, you can put in promotional email, and use QQ, MSN and other instant messaging tools to promote communication with customers. In fact, online shops are like physical shops. Lazy people are not possible to succeed. It also requires hard work, but much more on the computer. You have to spend a lot of time in promoting and communicating in the early stage, gradually building up a customer group, cultivating a sense of trust among your customers, and improving your customers' knowledge of your products. These are prerequisites for ensuring business prosperity. Those who think that they can lie on the internet shop and wait for money to collect money are childish.
Of course, the most important thing is to choose a reliable supplier with the needs of network entrepreneurs. For network entrepreneurs, they often have less capital and low risk taking capacity. Therefore, tens of thousands of joining fees are not suitable for them. They hope that they are rich in products, invest little, do not need stocks, and products are oriented to the largest netizens, young people, and at the same time, they are best able to deliver goods to them. For Internet entrepreneurs, buying a lot of things at home and waiting for people to buy on the Internet is a matter of urgency, because you don't know whether you enter these products or not, and maybe others like the style you do not have, so the family always pile up a pile of products, occupying not much money, and really upset the entrepreneurs. If you don't use advanced goods, you only need to pay a small amount of advance payment, you can sell thousands of products on the network, and have orders, then go to the suppliers to get the goods, so that there is no need to worry about inventory and inventory problems, which will be very ideal for network entrepreneurs.
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