• <abbr id="ck0wi"><source id="ck0wi"></source></abbr>
    <li id="ck0wi"></li>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li><button id="ck0wi"><input id="ck0wi"></input></button>
  • <abbr id="ck0wi"></abbr>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li>
  • Home >

    Structural Adjustment Of China'S Home Textiles Industry In A New Era

    2015/1/5 8:40:00 23

    Home Textile IndustryCottonE-Commerce Channel

    According to statistics, this year

    Home textile industry

    Above scale business revenue increased by 6.5%, and total profit increased by 11.9%.

    Profit growth exceeds the main revenue growth, indicating that the industry has not sacrificed profits to seek development and maintained a quality growth trend.

    At the same time, this year's home textile association tracking 16 industrial clusters, more than 240 enterprises, are also profit growth more than the main revenue growth, which shows that the quality of development of the industry is good and healthy.

    Though due to

    cotton

    The price upside down and the sharp increase in the cost of production have reduced towel export by 6.7%, but all kinds of products have maintained a positive growth.

    According to 1~9's export statistics, the industry has completed a total of 30 billion 900 million US dollars, an increase of 6.7% over the same period last year.

    In addition, the industry tracking 8 big business platform data statistics show that 1~10 months, home textile industry growth remains at 40%.

    Yang Zhaohua stressed that although the economy is more difficult, the home textile industry is still growing and is in steady development.

    Characteristics 2 electricity providers to accelerate structural adjustment of domestic sales

    The emergence of the "new normal" of the economy has affected the mentality of consumers and formed a situation of restraining consumption.

    Domestic demand pulling power is weak, all industries under the big environment have been affected.

    Yang Zhaohua said that this year's domestic sale of home textile industry has been out of the panic state of last year. Generally speaking, there is no problem, but there are also some slipping phenomena in individual fields.

    The towel field has bid farewell to past 10%~14% growth, which is only 6% this year.

    Curtains and high-end customization also declined.

    As a major cluster of domestic textile industry, industrial clusters show zero growth or even negative growth.

    This shows that the product structure has entered a period of adjustment.

      

    Electricity supplier channel

    With the emergence of new products, the original traditional channels of the textile industry have been diverted.

    Although the data show that some areas are in decline, they should be looked at in a comprehensive way.

    Because the new electricity supplier boss is feeling good, which can not be ignored.

    Yang Zhaohua believes that as the output base becomes larger and the diversion of new channels will play a role, we can not just look at the output value of the industry's main growth.

    Sales should be added.

    Yang Zhaohua said: "if the industry output is down year by year, it indicates that there are problems in the industry.

    But the industry's output is stable, indicating the healthy development of the industry.

    Characteristics 3 small and micro enterprises development difficulties

    In the slow environment, fierce competition in the international market and the squeeze of large enterprises, the development of small and micro enterprises in the home textile industry has many obstacles.

    This year, the home textile association tracked 40 small and micro businesses, all of which showed a downward trend.

    Statistics show that the average sales volume of these 40 growth enterprises is 7 million 500 thousand yuan, the main business revenue has dropped by nearly 14%, the total profit has dropped by 21%, and the domestic sales have dropped by 6.9%, and its average profit margin is 2 points lower than that of the whole industry.

    Yang Zhaohua said: "small and micro enterprises are facing a very difficult development environment. This also shows that the industry is showing extreme development, and the stronger will be stronger.

    At the same time, let us realize that the period of industrial restructuring has arrived.

    Characteristics 4 brand

    Based on the characteristics of terminal products, the home textile industry has been paying attention to brand development.

    This year, for the brand work, the home textile association starts from two aspects: soft power and channel.

    Yang Zhaohua said that the brand development of home textile industry has great room for growth.

    For the promotion of enterprise's soft power and enterprise culture, the home textile association has launched many brand management and brand culture training.

    In view of the quality problems existing in the industrial enterprises, the home textile association has spared no effort to do its work. In many places, it has carried out "quality propaganda work into clusters and into enterprises" activities, carried out publicity on industry indicators and standards, and promoted the improvement of quality work.

    In addition, the home textile association also held activities such as "Zhang Jian Cup" and "Haining Cup", which provided training and learning opportunities for the design and development of enterprises.

    In terms of channel development, the association has meticulously shared with the industry enterprises the experience of the electricity supplier influence, marketing promotion, new channel investigation and other aspects, and has promoted the use of exhibitions and other platforms.

    In August this year, the 8 major electricity suppliers appeared at home textile exhibition, and carried out cooperation and dissemination.

    At the same time, the association also cooperated with Tongzhou, Haining, Yuhang, Gaoyang and other clustered local governments to create regional brands.

    In recent years, it has been recognized by China Textile Industry Federation, local government and enterprises.

    Characteristics 5 industry enters a new era

    Yang Zhaohua said: "we can see that the home textile industry has entered a new era."

    First of all, the industry presents a new macroeconomic norm, and the demand is more diversified.

    Secondly, the rapid development of the Internet, especially the emergence of the industrial 4 revolution, has provided a very large space for the development of smart home textiles.

    Yang Zhaohua said that the emergence of e-commerce is not opposed to traditional channels, and the convergence of the two will speed up the structural adjustment of the industry.

    Under such a situation, the home textile industry has determined the future development direction.

    Yang Zhaohua said: "we should aim at new home textiles and new life, take product research and channel innovation as the starting point, guide production with consumption demand, guide consumption to promote the development of the industry, and promote the pformation and upgrading of our industry."

    This year, many highlights of the industry have shown the pformation of development.

    For example, this year, the use of new media, traditional media and exhibitions to promote the scientific use of towels, let everyone remember that towels three months to change, in order to guide everyone healthy and scientific consumption concept, to stimulate domestic demand, avoid structural overcapacity problem.


    • Related reading

    China Regional Innovation Capability Report 2014 Released

    market research
    |
    2015/1/4 15:29:00
    28

    Inventory Of Hot Spots And Directions Of Textile Industry

    market research
    |
    2015/1/4 10:35:00
    18

    Analysis Of Traditional Clothing Industry And E-Commerce In China

    market research
    |
    2015/1/3 8:20:00
    21

    Talk About The Cotton Industry In The New Normal

    market research
    |
    2015/1/2 10:03:00
    16

    Ten Major Brands Of Clothing Industry News Inventory

    market research
    |
    2015/1/2 8:19:00
    34
    Read the next article

    Review Of Raw Material Market Trend Of Chemical Fiber In 2014

    In 2014, there were 1 kinds of commodities rising and falling in the list of chemical fiber prices. There were 11 kinds of commodities falling, and 0 kinds of commodities with a rise and fall of 0. The main commodities that rose were: acrylic (6.21%); the main commodities dropped were: PTA (Hua Dong) (-37.47%), polyester staple fiber (-25.10%) and polyester FDY (-24.64%).

    主站蜘蛛池模板: 色135综合网| 中文字幕福利片| 亚洲视频456| 欧乱色国产精品兔费视频| 国产精品国产三级国产专不∫| 亚洲最大视频网| 3d姐弟关系风车动漫(p)_在线观看| 欧美日韩国产一区二区三区欧| 国产精品福利久久香蕉中文| 亚洲国产精品无码成人片久久 | 最近高清日本免费| 国产福利电影在线观看| 亚洲av无码片vr一区二区三区| 国产高清小视频| 日本大胆欧美人术艺术| 国产一区二区三区精品久久呦| 久久91精品国产91久久户| 老子影院午夜精品无码| 小唐璜情史在线播放| 人妻丰满熟妇AV无码区免| 88av免费观看| 最新国产午夜精品视频不卡| 国产午夜精品无码| 中文字幕中文字幕在线| 精品一区二区久久| 国内精品一区二区三区在线观看| 亚洲国产精品美女| 黑人巨大两根一起挤进欧美| 日本www在线播放| 动漫精品一区二区三区四区| aaa毛片视频免费观看| 欧美成人一区二区三区在线观看| 国产真实伦正在播放| 久久久久国产精品免费免费搜索| 精品欧美一区二区三区四区 | 波多野结衣中文字幕电影播放 | loveme枫と铃樱花动漫| 波多野结衣一区二区三区高清av| 国产精品一区二区三区免费| 久久久99精品成人片| 男女无遮挡高清性视频直播|