The Proportion Of Humen'S Clothing Output Is Declining.

Famous Humen

Industrial output insurance is more than Humen cable industry, which is a recent news that makes the outside world big.

Humen Town, which is famous for its clothing industry, has been rocking the position of its strongest pillar industries.

No wonder people describe Humen's cable industry as "industry obscurity and high output value", but the fact that this industry can almost equate the prestigious Humen clothing industry not only illustrates the strength of Humen's cable industry, but also exposes that Humen's apparel industry is facing obstacles in its growth and industrial upgrading.

The clothing industry is a very early development industry in Humen. It not only has a high reputation, but also has a strong industrial foundation and a great influence on the industry.

The clothing industry in Humen began in the late 70s of the last century.

The important milestone of its development is the opening of Fumin commercial building in 1993.

In 1995, Humen town made the strategic decision of clothing Xingzhen.

Public information shows that before and after 2000, Humen clothing has been led by Fu Min commercial building to set up brand incubator to help enterprises register trademarks and enhance their design and promotion capabilities.

In 2002, Humen town implemented the "million brand promotion" project, and made cash incentives for famous brands in Humen town.

However, it is a pity that Humen's clothing brand is like the number of constant rivers, but it is limited to survive and exert influence.

In recent years, many well-known brands in Humen have been closed down or declined because of environmental protection, business strategy and so on.

At present, Humen clothing industry has a national influence brand, only a small number of brands such as YISHION.

From the perspective of intuitive perception, the enrichment of local clothing brands in Humen is not commensurate with the status of Humen's apparel industry in China.

From the perspective of manufacturing industry, it is not surprising that the cable industry which is more closely linked to the emerging electronics industry and the Internet industry will exceed the clothing industry.

More strictly speaking, Humen's cable industry and Humen's clothing belong to the upstream raw material industry market of the electronic terminal products, and the other one across the whole industry chain of the clothing fast end product. These two industries are not comparable to themselves except the output value data.

However, the fact that Humen's clothing output value has been challenged by the cable industry is rather symbolic.

There are many participants in the clothing industry in Humen, but there are not many of them.

This is related to the low threshold of clothing industry, fierce competition, and large differences in consumer demand.

Under such a background, the influence and competitiveness of enterprise brand are more important.

An excellent enterprise brand can drive the industry vitality and create output value, far exceeding the sum of a large number of enterprises.

However,

It is difficult to be bigger and stronger and difficult to maintain competitiveness, which is a bottleneck that garment enterprises are likely to encounter. Is it not a problem for Humen's rulers' desk?

In other words, the garment industry is an evergreen industry, and Humen is also an evergreen industry.

The pformation is also very fundamental.

The cable industry is a raw material industry, and the development space is restricted by many factors.

Relatively speaking, clothing is the first place for human survival, and its explosive power and market potential can be described as "endless."

In fact, it is not difficult for Humen's clothing industry to retain the first place of Humen's industrial output value.

The real difficulty is how to achieve industrial pformation and upgrading and how to build a strong and competitive brand after the Humen garment industry has completed the volume accumulation.