In 2014 1-11, Retail Sales Of Clothing, Shoes And Hats And Knitwear Increased.

According to the statistics released by the National Bureau of statistics, in 2014 1-11, the sales volume of clothing, shoes and hats and knitwear in China was 11087 billion yuan, an increase of 10.9% over the same period last year, 0.7 percentage points lower than that of the same period last year, but its cumulative growth rate has been rising steadily since 2014.

According to statistics, the number of footwear retail sales increased by -3.8% in 1-11 months, and its retail sales growth dropped to two digit figures at the beginning of the year. However, the negative growth rate gradually decreased and the retail sales increased by 3.2%.

November, the national key large-scale

Retail sales grew by 6.5% and retail sales by 6.5%.

From the sub regional perspective, the growth rate of footwear retail sales is the highest in North China, which is 31.4%, indicating that the overall consumption level of residents in this region is relatively high. The highest growth rate of retail sales is in Northeast China, which is 28.3%.

From all cities across the country, the growth rate of retail sales in the first tier cities (27%) is the highest, and the volume of retail sales is increasing by 5.6%, basically.

The growth rate of retail sales in second tier cities is the highest (7.1%), but the retail sales growth is the lowest, -1.1%.

In addition, in 1-11 months, the units above Designated Size (above quota) refer to the wholesale enterprises, the retail enterprises with more than 5 million yuan or above, the 2 million yuan or more of the retail businesses and catering enterprises, whose annual main business income is 20 million yuan or more, and the online retail sales amount is 385 billion 800 million yuan, increasing by 55.9%.

According to Taobao Tmall data statistics, November 2014

The top three brands are playboys, camels and AOKANG; the top three brands of women's shoes are Daphne, Yi Kang and red dragonfly.

Related links:

On the evening of January 14, 2015, the first "Holly prize", known as the "Oscar prize" of the fur industry, was unveiled in Beijing Hua Bin opera house, becoming the first international award in the fur industry of China.

Ren Youfa, chairman of China Leather City, Haining, China Agricultural Development Limited by Share Ltd and Dalian Minmen Co., Ltd., China fur online founder Xie Yao, Harbin Hongkong fur city Wu Zhi and chief designer of Tianjin Ying Tai Leather Fashion Co., Ltd., Wu Xuewei, won the annual awards of entrepreneurs, business awards, cross-border innovation talents award, Rookie Award and Designer Award, becoming the star of the night.

More than 200 industry elites, including fashion, fur, financial investment and Internet innovation, have witnessed this event.

The appearance of the "Holly prize" ended the current lack of international awards in China's fur industry, which is a great event in China's fur industry and a concentrated display of Chinese fur enterprises, entrepreneurs and designers.

As the initiator of this "Holly prize", Copenhagen fur is the world's largest auction house of fur materials and the leading fashion brand of fur materials. Copenhagen fur industry has two functions of industry associations and auction houses. More than 60% of the world's fur materials are sold by the auction house.

The "Holly prize" launched by Copenhagen fur is worthy of the name.

The emergence of the "Holly Award" also embodies the new thinking of the traditional fur industry in the Internet thinking, that is, the consumer of fur is "vermicelli", a "fan era" of leather industry has come, "fan economy" flashing on the stage.

And "fans" corresponds to "stars".

Therefore, the main purpose of the "Holly prize" is to set up China's most famous star fur brand, the star fur entrepreneur and the star designer for the "fans" of fur, so that fans can have stars to catch up with, and stars to make powder.

In fact, fur, as a traditional handicraft industry, focuses on personalized products, forming some natural contradictions between the mass production of the Internet, the mass production of industrialization, and the development of fur becoming younger and fashionable.

If the fur industry can not be changed through youth, fashion and the introduction of Internet thinking, this contradiction may become an obstacle to the development of the fur industry.

For example, the fur industry in the past is mostly manual workshop production. Due to information asymmetry, it is hard for consumers to know where the best fur handcrafts are, and it is hard to know which brand and quality are better. The "Holly prize" is to break the asymmetry of information, so that more fur consumers can understand the star enterprises, brands and designers of the industry.

What is really important is that the "Holly" award platform can promote the healthy development of the whole industry chain of fur industry.

On the one hand, in the upstream, we need more people who know fur culture and fur technology. On the other hand, we need support from fashion designers, cross border designers, fashion brands and fur sales channels in the lower reaches, so that fur industry and fans can win a win-win situation.

Through the "Holly prize", fur consumers can understand and understand the "big gods" characters behind the fur.

They have been struggling for many years in the fur industry, and the enterprises and brands they run are usually the "giants" of China's fur industry.

However, many years of low-key habits in the industry, so that most of them "still half a face covered with a pipa, in the boudoir people did not know".

For example, this year's "annual award" and "entrepreneur of the year award", which are included in the "winter Award", include Feng Baoxing, chairman of Dalian famous mink limited company, He Sucheng, general manager of worth agricultural development Limited by Share Ltd, Zhang Mian, general manager of Harbin Jin Shiqi Trade Co., Ltd., chairman of Haining Leather City China, Zhejiang Changqing Holding Group Co., Ltd., Yuyao China fur city chairman Hong Boan, Hongkong Tianjin Garments Co., Ltd., Liu Weici, etc., each of whom is a "God" class who has been deeply cultivated in fur industry for many years.

Through the "Holly prize", fur consumers can also "powder" some well-known fur designers, industry elite.

For example, Xie Yao, the founder of Chinese fur industry, the founder of the POLAR DECK, DECK, the designer of Tianjin Fur Clothing Co. Ltd., the Chen Wangsheng of Tianjin's Patti Fashion Co., Ltd., Chen Wangsheng, the Hongkong royal purple orchid group's Hao Ni, Wu Zhi, Harbin Hongkong fur city, etc., and the chief designer Wu Xuewei of the Tianjin designer of the year's Designer Award, the famous brand designer of leather fashion designer / Robert GIRME (ROBERT GIRME), and the designer of /Beautyberry, the founder of /Beautyberry, are the elites of the fashion and design world.