Random Printing And Pilotage Fashion Shanghai International Textile Industry Exhibition Held In Mid June

　　 The seventeen Shanghai international textile industry exhibition will be held in mid June.

The seventeenth Shanghai International Textile Industry Exhibition (hereinafter referred to as "ShanghaiTex2015") will be held in Shanghai New International Expo Center in from June 15 to 18, 2015. To encourage energy conservation and emission reduction and low-carbon environmental protection in the textile industry through technological innovation, and promote the integration of technology and Internet thinking, this exhibition has expanded the scale of the "digital printing machinery area" and held the first ShanghaiTex2015 Shanghai international digital printing design competition.

Contest theme: "random print" and "pilotage fashion". This competition is for domestic and overseas. Textile and clothing Enterprises, textile and textile design professional institutions, teachers and students and independent designers of colleges and universities have launched the theme of "random printing" and "pilotage fashion", aiming to show the idea of "technology + creativity + culture", and realize the integration of "technology and fashion", "creativity and design" and "culture and technology", so as to effectively combine the three styles of fashion design, technology and technology.

This competition is sponsored by Shanghai textile (Group) Co., Ltd., China International Trade Promotion Committee, Shanghai branch, Shanghai chamber of Commerce of China International Chamber of Commerce, Shanghai International Exhibition Co., Ltd., Shanghai Textile Technology Service Exhibition Center, Ya style Exhibition Service Co., Ltd. and Shanghai University of Engineering Science garment Institute. The whole course is based on professionalism, popularity and application. Based on market and practicality, efforts should be made to upgrade the design level and use the platform of the exhibition to form a chain of designers, technology and textile machinery and equipment, so as to popularize digital printing technology and display the international trends.

Yuan Rong, Secretary of the Party committee of Shanghai University of Engineering Science Fashion Institute, said that with the passage of time, the development of digital and network technology has been promoted. Garment industry With the rapid development of technology innovation and printing and dyeing technology, the emergence and continuous improvement of this technology have made fashion designers' fashionable and creative design easier to put into practice, and display fashion elements through digital information technology, leading the trend of fashion in the times, bringing a brand new development opportunity to the textile and dyeing industry. Therefore, under the integration of multi-party resources, the competition will closely meet the ten major development opportunities to promote digital printing industry digitalization and information transformation and upgrading.

ShanghaiTex introduces Liu Weiping, general manager of Shanghai Textile Industry Exhibition Center and general manager of Shanghai Textile Technology Service Exhibition Center. The ShanghaiTex Shanghai international textile industry exhibition is the earliest China Textile Industry Exhibition with independent innovation and national brand. It has witnessed the development of China's textile industry for more than thirty years. Since its first launch in 1984, the Shanghai international textile industry exhibition has been committed to building the world's latest platform for textile technology exhibition, exchanges and trade cooperation, promoting innovation driven transformation and upgrading of China's traditional textile industry and leading China's textile industry. Clothing industry Technological innovations and trends.

Liu Weiping said that encouraging the implementation of energy conservation and emission reduction and low-carbon environmental protection in the textile industry through scientific and technological innovation means expanding the scale of the "digital printing machinery area" and holding the theme of the ShanghaiTex2015 Shanghai international digital printing creative costume design competition. The purpose is to explore innovative digital printing technology, help the transformation and development of traditional textile enterprises, and maintain in the era of mass customization. Competitive advantage. "ShanghaiTex2015 Shanghai international textile industry exhibition aims to promote the digital development of textile industry, and promote the transformation of the textile industry chain as a whole to new product development, technological progress and innovation as the core, and innovation to change the value chain of stimulating demand, further promoting the adjustment of industrial structure and ensuring the competitive advantage of the international market."

One of the organizers of this competition, Shanghai garment college, Shanghai University of Engineering Science, has always adhered to relying on Shanghai's modern industry and actively serving the regional industrial economy. It has built a school running mode with the strategic alliance of industry, University and research as the platform, discipline chain and professional chain as the industrial chain.

According to Hu Yue, Vice Dean of the school of clothing, Shanghai University of Engineering Science, in January 2015, the grand event was held in cooperation with all sides, aiming to highlight four characteristics around the theme. First, cultivate and explore more excellent designers and design works, support more outstanding designers to innovate and start business, and launch the independent signing of enterprises. Designer And incubating college students' entrepreneurship, and further promoting the technology popularization and product development of famous enterprises by the media, and promoting Shanghai culture, Shanghai design and the development of China's Asian textile industry.

Two, establish a strategic alliance of school enterprise and industry university research, to further enhance the effective combination of production, learning and research, constantly cultivate innovative talents, enhance the ability of independent entrepreneurship, and promote the integration process of textile machinery, raw materials, accessories, end product design and market, and share information, so as to realize the common development of designers, schools, enterprises and industries. Three, cooperate with the exhibition and publicity of ShanghaiTex2015 Shanghai international textile industry exhibition, and advocate the latest digital printing creative clothing design concept and international trends. digital printing Enterprises improve public awareness, enhance innovation and competitiveness. Four, the competition is supported by the Ministry of education to support the "excellent engineer" platform and the knowledge service platform of the Shanghai Municipal Science and Technology Commission, with creative product design as the carrier, digital printing technology as the center, and the development of original design resources at home and abroad; It is expected that the digital printing creative costume design competition will be the platform of exhibition and the main form of industrial academic exchange is to establish the interaction and interaction between China's digital printing industry and international related industries.

Xin Guohua, CEO of leading digital technology enterprises supporting innovation and leading digital printing equipment in Shanghai, is one of the co operative enterprises of this competition. Its chief executive, Mr. Huang, said that in 2010, Hei Mai began to put forward the idea of "cloud building and intelligent manufacturing" in textile industry, aiming at changing traditional printing methods from concept. "Now the development speed of social media, Internet and Internet of things is faster than we expected. It has changed the habits of many of us. What follows is the change of our business mode. The earliest is B2B, B2C and C2C. Now it is 020, there is a transitional period, and it will become B4C later. The future trend is the Internet business mode of the new generation of B4C. We began to invest and build the Internet research and development team. Based on the intelligent manufacturing solution of Hei Mai digital, and combining the terminal cloud technology of the mobile Internet, we integrate the advantages of the textile industry to create a fast integration of 3D immersive experience, community fans, personalized design and intelligent manufacturing. fashion The platform will eventually achieve "populace fashion, fashion populace".

As the earliest digital printing technology explorer in China, Lin Hong, manager of the national digital inkjet printing technology research center, Hangzhou Honghua digital Polytron Technologies Inc Marketing Center believes that printing has become the favored elements of the designers, and the printing patterns are more diversified. "The future development of garment industry is bound to develop towards small batch customization, which requires fast development and agile manufacturing capacity of garment enterprises. Hangzhou Honghua digital Polytron Technologies Inc has been promoting the development of digital printing by promoting the application of digital printing, focusing on the development and promotion of digital printing technology, focusing on the field of digital printing, adhering to independent innovation, and constantly developing products and core technologies with independent intellectual property rights.

The award-winning designers have won many opportunities for development. It is reported that designers will use the advanced equipment technology and high-quality surface accessories of the famous digital printing exhibitors in the competition to carry out creative design. This contest provides the imagination and final product opportunities for the designers' creative works, so that the awarding designers can sign companies or promote their own businesses.

Hu Yue introduced that the competition is open to domestic and foreign textile and garment enterprises, textile and textile design professional institutions, teachers and students and independent designers, and the deadline for enrolment is March 30, 2015. Competition process arrangement: 1-3 months in 2015, draft and initial evaluation stage; 2015 clothing production, final stage; June 2015 clothing final assessment and award presentation stage, will be held in June 15th in Shanghai New International Expo Center "seventeenth Shanghai International Textile Industry Exhibition" (ShanghaiTex2015) on the awards ceremony and works released.