Shopping Malls Sell Women'S Clothing: Shop Distribution Is Very Important.
The shop area can be divided into three parts: the business area, the warehouse area and the subsidiary area.
The proportion of each area should be judged by the scale of business, customer flow, commodity variety and business scope.
Reasonable distribution
The three parts of the store ensure that the smooth operation of the store is crucial to the retail business.
Under normal circumstances,
Shop
The subdivision of the area is as follows:
1. business area: display and sale of commodity area.
customer
Occupying area (including customer dressing room, service facilities, staircase, elevator, toilet area, dining room, tea room, etc.)
2. warehouse area: warehouse area, store area and sales area area
3. subsidiary areas: offices, lounges, changing rooms, parking, dining rooms, bathrooms, staircases, elevators, and occupied areas of safety facilities.
According to the above subdivision, generally speaking, the business area should be the main proportion. The business area of large stores accounts for 60 of the total area of 70%, and the proportion of stores with open shelves sales is higher, and the warehouse area and subsidiary area account for 15 to 20% respectively.
When arranging the business area, it is necessary to ensure the needs of merchandising and sales, improve the utilization ratio of business area, and provide convenience for customers to browse and shop.
Some shops set up customers' rest places and certain natural spaces in their business places, equipped with steps or seats for customers to use, and are well received by consumers.
Because of the high floor area, large area and large passenger flow, customers are prone to physical and psychological fatigue when shopping. It is very necessary to have some rest places to relieve fatigue, rest for a short time, continue browsing and shopping, and achieve "one-stop shopping".
Some shops also use the techniques of indoor gardening to decorate strange stones on the first floor, pplant trees and flowers, and introduce fountains and streams to meet the psychological needs of people returning to nature.
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We have always emphasized that good shops are the key to successful bra business.
In fact, the location of lingerie shops is also very important.
A good store will bring you not only traffic but also white flowers.
The style of women's underwear looks all the same in the coat, almost the same.
How to play the brand of your underwear store should be the top priority of the business.
In today's era of individuality, which business is unique in style, which occupies the consumer market.
After the opening of the underwear store, a lot of paper cards, such as card size, are printed, which are distributed in the areas near the lingerie shops, commercial buildings, office buildings, schools, streets, etc., so that more people will know your shop and let more potential customers know the location of your underwear store.
Finally, the light and display of the store can not be ignored.
Opening underwear shop, it is said that in order to make money, even this year, it is not easy for businessmen to make money.
Attention should be paid to the details of the underwear store operation. How to say today's underwear profit is very objective.
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