A Practical Strategy To Increase Store Sales And Sales Volume
Many people think that a window is a model, a model is a window. So I asked you if you had changed the window. In fact, you just changed the model. In window displays, models are relatively unimportant parts.
So what are the components of the window? There are at least three things: props, background paintings, lighting, and models account for up to 20%. Therefore, we have to turn from window display to window design.
Models are changed at least once every 3 days, and the windows are designed once a month.
Especially when no one is there, the shopping guide should be intercepting. Low price intercepting for visitors to the store, high priced interception to call the old customers to shop. You can also broadcast wheat and play the right music.
It needs to be reminded that promotion means promotion. Sale It is not the same as discount. Discount is a form of promotion. You can create a lot of promotional atmosphere, even if it is an attractive new product poster.
In fact, in the daily operation of the underwear store, the most important thing to improve the daily sales of the store is the sales ability of the gold position on the shelf. The location of the goods in the display is replaced by three places: the upper, middle and lower positions. The superiority of the "upper stage" display position is obvious. This location is usually used to display high profit goods, the so-called golden section. If we can make full use of this paragraph, we can help to increase sales.
In daily life Underwear In the operation of stores, we should pay attention to the reasonable placement of products, which can greatly stimulate customers' desire to buy. Lingerie stores can design many kinds of long shopping passages to avoid them. customer From shortcuts to checkpoints and exits. When customers walk around to look at or look for receipts, they may see other items that cause purchase desire. Opening the distance between the sales area and the cash desk can extend sales time and increase sales opportunities.
Besides, in the process of underwear store operation, the merchandise should be placed in a relatively fixed position, so that it can facilitate the purchase of the old customers. Placing products in a fixed position can reduce the time for customers to find products. But for a long time, it is easy to lose customers' attention to other products and produce an old and dull feeling. As a result, goods can be adjusted for a period of time to adjust the goods on the shelves so that they can bring fresh feelings. Therefore, the fixed change of commodities should be relative.
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