Design Children's Clothes Shop And Store Display With Children's Thinking

Babies don't really feel like shopping. They just push on their trolley by their parents. Children who start learning don't care much about their clothes. What they need is something that interests them so that they can stay in the shop longer. Entertainment is usually toys or TV videos. Toys need to be put in a specific area, usually in the middle or in the shop, so that children are interested in these things, so that parents who accompany their children (real customers) are not distracted when they shop.

Once they reach the age of 4-7, the girls begin to enjoy choosing clothes for themselves, and they like shopping as ordinary women do. The boys in this age group liked toys and games much more than they wore, but there were exceptions.

Then, to the next age group, boys and girls may no longer feel that shopping in the same store has any attraction for them unless retailers divide the space into different areas. Of course, the older children, the less they like to shop in the same store, especially around infants and toddlers, who feel that they are small adults compared to them. At the age of ten and teenagers, boys and girls will find it acceptable to buy clothes or accessories at the same store.

So, those customers who are mentioned, who are customers and what age customers, will play a dramatic role in designing retail stores for target customers. The size of the retail space plays a very important role in the final structure and merchandising planning. The larger the space, the easier it is to satisfy different customer levels. demand 。 The smaller the space, the more limited it is. The choice and planning of commodities must be well considered.

When designers design such stores, they must consider the types of products sold in the design direction. Young children's shop is different from the clothing stores of teenagers or adults, because the size of their products is much smaller, especially for infants and toddlers. As the size of their clothing increases, the overall scheme changes slightly with age, and the display of goods is similar to that of teenage and adult display. Design planning starts with what the target customers are, and less overall design, otherwise you will go wrong from the beginning.

Such kind children There must be a completely different scheme for customer display. This different plan is mainly to display the type of props. This is our next stage of work. For young customers, in store display The design of the props should not be over proportionate or too heavy. This does not mean that they can not be large props, but the weight of visual sense should be considered in the design. Therefore, it can be a large prop, but it should be more open, lighter and more natural, rather than large and impermeable.

Let's take a look at the three basic steps of correctly analyzing the needs and true uses of children's clothing before considering design and prop material or other retail elements. Remember, it is the first step to start with the display requirements of merchandise when designing any retail props. Usually, designers will get carried away and forget that the real purpose of shop owners is to sell goods. Rather than expressing the designer's personality. The real professional retail designers will first meet their customers' needs, which is the most important thing, not to meet the designers' own needs.

There are many beautifully designed retail stores that look good, but they will not last for a year. In fact, statistics show that most of the new retail concepts will fail in a year. Not all errors are attributed to the display and design of goods in the store, but others are controlled by the brand owners. Design is just a tool for successful retailers to succeed.