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    The Kowloon Warehouse Will Build Changsha'S Top Outlets.

    2015/3/15 17:47:00 67

    Kowloon WarehouseChangshaOteri J

    The Kowloon warehouse group (hereinafter referred to as "Kowloon warehouse") openly bid for the junction of Jinshui West Road and Europe North Road in Jinzhou new district in Changsha at the price of 150 million yuan in February 2015.

    The land is located in the Jinzhou new area, northwest of Changsha, Hunan province. It is a place where Changsha's many subway and freeway connects the surrounding scenic spots, such as Zhangjiajie, Wulingyuan and Dongting Lake.

    The Kowloon warehouse project will build the land into an Austrian architectural style with about 70 thousand square meters of otter.

    The project is scheduled to start in the second half of 2015 and completed in late 2016. The group will cooperate with the Walton Brown Group, a subsidiary of the international palace fashion retailing and brand management group, LCJC.

    At present, the traditional retail department stores under the impact of multi-channel shopping, such as the Internet, can be described as survival of the fittest.

    But in recent years, the rapid development of outlets has been able to provide diversified international.

    Brand channel

    The products of high cost performance are deeply loved by the middle class, showing a momentum of rapid development.

    According to the prediction of Roland Berger, one of the world's top strategic management consulting companies, by 2018, the growth rate of outlets is 34%, 8% for department stores, 20% for independent stores, and 29% for online shopping.

    With the increasing level of per capita disposable income in China,

    middle class

    The growing number of consumer groups, the high demand for quality of life and products, boosted consumer spending and brand awareness, provided good opportunities and prospects for the development of outlets.

    Although there are nearly 300 outlets operating in the country, the market capacity is far from saturated, relative to the strong market demand.

    Outlet

    The industry still has huge development potential and potential.

    In the actual operation of Ortles, it can provide standardization, standardization, professional services, scientific operation system and management method, strong resources and channels, diversified brand combinations, pay attention to the creation of luxury brand culture atmosphere, and combine with the actual needs of domestic customers, and satisfy the development and management of consumers' experience habits, it will bring China's industry development to a new height.

    It is under this opportunity that the Kowloon warehouse and China Stirling group with rich experience in commercial real estate development, operation and management will work together to build Changsha's top orlies.

    With its leading industry's shopping malls management, through its years of value creation and continuous investment, the Kowloon warehouse investment property value represented by Hongkong Harbour City, Times Square and the mainland gold Centre (IFS) has been ranked among the top three real estate developers in the world in 2014 (according to the data released by other companies).

    As early as 2006, Kowloon warehouse and Bailian jointly developed the first commercial project in Qingpu, Oteri J, Shanghai, Chengdu, Qingpu. In Chengdu era, orter was responsible for the operation and management of Hua Stirling group in 2009. Now it ranks one of the ten top outlets in China, bringing together more than 250 top brands. It is the most mature international famous brand discount shopping center in Chengdu, and has developed into a one-stop shopping landmark.


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