Finland Raccoon Sells At 91%
Reporters got information from the family's fur, and in March, three joint auctions ushered in 700 buyers from all over the world.
March 11th was the first day of the auction of the three family auctions in the joint auction.
Saga Furs
Registered trademark of Finland raccoon and fox fur varieties.
On the same day, the family's fur supplies 43000 Finland raccoon skins, of which Finland raccoon sells at 91%, and white Finland raccoon sells at 90%.
The recent situation in Russia has been affected.
Fox skin
Sales situation, because Russia is the largest fox fur.
supply the market
。
The selling rate of silver fox skin was 60%, which was unchanged from the December auction price.
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Because many dealers have experience in Yiwu, the rapid development of the new fur industry has benefited from large-scale customization and wholesale.
"From the network to the OEM production, and then to the wholesale clothing, this is a typical custom industry.
Combined with the practice of the new section, the development mode of customized e-commerce industry in rural areas has been formed.
Wang Hezhao, an associate professor of e-commerce at the school of management at China University of Mining and Technology, believes that the new section is a customized industry mode mainly based on family workshops and small factories, with e-commerce platform as the main selling channel, with low technical requirements and convenient development and pformation. It is very suitable for promotion in Guang Da rural area.
In the eyes of the new segment, the technical requirement is not high, which means fierce competition and even disorderly development.
Walking on Xu Hai Road, the samples hanging from many family workshops on the roadside are all heavy samples, some of which are slightly different in individual details and accessories.
The history of electronic commerce "Ke ban" has a deeper understanding of this: "extensive management is not a permanent solution. The product level is not going to go, and the overall competitiveness will not be enough."
He believes that only by taking the branding way can we drive the rapid development of an industry.
From a practitioner's point of view, how to set up the brand of "new fur" and promote the overall upgrading of the industry? Shi Guangji suggested that the village should establish a local industry association, unify the price standard, develop fur industry park, integrate resources integrally, employ professional operators, open up the whole network channel, and unite the "single fight" small business operators into the "joint fleet" of the fur industry.
Statistics show that in 2011, the sales volume of e-commerce in the whole community was only 20 million yuan. Now this figure is nearly 100 million yuan. The revival of fur industry in the new section village is developing rapidly. In this process, whether guidance and support can keep pace with the development speed is worth thinking.
Speaking of the future of fur industry, Ye Dong, Secretary of the Party committee of new section village, said: "because of the needs of the market, the product is now extended from a single traditional fur art ornamental product to a set of ornamental and practical products.
At present, there are more than 20 kinds of ornamental handicrafts, such as ears, slippers and scarves, made of cat and fur.
Ye Dong believes that these fur products have good ornamental and practical properties, and are very popular among young people. The sales volume is good and has become a new consumption channel for fur products.
Before the construction, the shop and the back factory are set up together with product processing and sales, forming the mode of "farmers + Network + company" and "farmers' spontaneous service + government service".
At present, these plans have been launched, and the local government and practitioners are working together to plan the route and escort the big ship of the fur industry in the new section of the village.
Wang Hezhao believes that the new "electric shock" of the new fur industry in xinduan village has come out of a new way of relying on traditional industries to develop e-commerce, e-commerce to feed traditional industries, and upgrading traditional industries to become rich farmers.
If we give support and guidance in the course of its growth and development, it will take a long time to form a nationwide famous brand effect of "South Haining leather and North new section fur".
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