Shoe Store Decoration Design Guide To Help You Shop
Make sure that the brand you are making is casual or casual shoes, men's shoes or women's shoes. Casual women's shoes should give people a free and relaxed feeling. They can give the background music with strong rhythm. They have contrasting colors and gorgeous lights. Folding, front display and side display should interspersed with each other. Shelves should be placed at random and have a sense of entirety.
The color of women's shoes is feminine. Light blue + white, red + white, purple red + white, camel + white, white, black + white are all good choices. The lines must be streamlined, slender, light and soft, with many mirrors (women naturally love to look in the mirror. When you have many mirrors here, even if they do not look at your shoes, they will attract them. Men's shoes are mainly made of coarse mineral lines and deep colors, mostly made of walnut and other materials.
We identified the location. The following are the elements of store design:
1. Store The color should be unified, the women's shoes and decoration colors should be harmoniously integrated, so that people can see the main colors of your store at a glance, but the unity that I say here is not exactly the same as that of women's shoes and decoration colors, which will make the stores look dull and dull, and should let the local contrast and obey the whole.
2, the purpose of lighting. Lighting plays a key role in women's shoes stores. The same pair of women's shoes are completely different from lighting and lighting. High grade women's shoes We must use the spotlight to foil. The color of the lamp should also be appropriate. The blue light gives people the feeling of being cold, cold and psychedelic (selling sandals and slippers). Yellow light gives people a very warm feeling (selling autumn shoes and winter shoes).
3. Goods shelves Put out the walking space, divided into main passageways and auxiliary passageways, the width of the main passages should not be less than 120 centimeters, and the width of the secondary passages should not be less than 80 centimeters. Image background plate to main entrance or main channel.
What kind of store can sell what price, do not stingy your store decoration, think it can enhance the value of women's shoes for you. Similarly, a pair of women's shoes, placed on black marble, and then hit a fine light, it can be sold to 500, if it is placed on a wooden block, it will sell at most 50.
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If investors want to join the industry which has entered the competition period and the project is too intensive, we must carefully consider and measure the risk. In this industry, competition between brands and brands is fierce. Competition in the same business circle is also in full swing. Good locations have long been the first to join the garment franchisee, and now want to join, it will be more difficult to run.
Xiaobian found that different industries have different market characteristics and management methods. If investors have a certain understanding of the market space and business mode of the field of clothing affiliate, and add the market appeal of mature clothing brand, they will be like a duck to water. Therefore, when choosing a garment franchises, investors should have the idea of being a good match, and choose the business and field they are familiar with as far as possible. Under certain conditions, it is possible to choose industries with high barriers to entry, so that competition in the industry can be greatly reduced.
The chain clothing industry has been selected, and a large number of market surveys have been carried out in the locals. It is necessary to analyze the industry's local development, compatibility, existing clothing franchisee's related situations and location problems, so don't shop blindly.
Investors who want to join the chain clothing industry must plan in whatever industry they choose, no matter what they do. How much money you are going to invest, how much you expect per month, how much you earn, how much profit you make, how much net profit you have, and when the total investment can be recovered, all of these problems need to be planned ahead of time, and the more detailed you are, the better. We must act according to our capability, and we should not decide the size of investment by the size of the future, so that investment can exceed the scope that we can afford. When you open a clothing store, you may think of a few cases. If you fail, you will not be able to get back up.
We must be cautious in choosing clothing brands. If you only see the attractive conditions on the advertisement, you can see the beautiful company catalog and rush to join it. Xiaobian understands that the more competitive chain brands, the more complete the clothing affiliate system is, the stronger its financial strength and strength will be, the better its prospects will be, so that it will be more capable of ensuring the profits of garment franchisees.
While choosing the clothing headquarters of disadvantaged brands, although they can pay less for clothing affiliate fees and deposits, compared with the headquarters, they can enjoy less resources and help. Therefore, many things need to be managed by their own owners, and their competitiveness is naturally weaker. At the same time, because of low clothing affiliate fee, the number of clothing stores will increase sharply, resulting in malicious competition among garment franchisees.
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