Red Bean Group Leveraging New Pattern Of Garment Industry

This year is the "user and assessment year" of the red bean group.

The red bean group has recently said that the company is currently focusing on the 3 pformations of "user centered, management focused on assessment and development driven by innovation", leveraging the new pattern of enterprise development, and promoting enterprises to continue to be strong and big, and achieve the development goal of "100 billion red beans, happy red beans, beautiful red beans and intelligent red beans" at an early date.

Zhou Haijiang, President of the red bean group, said that private enterprises must speed up pformation and upgrading so as to realize the new development under the new normal.

In 2014, the red bean group overcame the unfavorable macroeconomic factors and accelerated its pformation and upgrading. Its achievements were gratifying: the 4 major industries of the original textile and clothing, rubber tires, bio medicine and park development developed steadily and healthily; the western port Special Administrative Region (HKSAR) became the "one belt and one way" model of Cambodia, and the only enterprise entering the telecom industry in the textile and garment industry, the financial investment was thrived.

The Internet era has opened up the era of information, digitalization and intelligence, and it also enables users to become the key factors for enterprises to win the market.

In order to better win the users, the red bean group thinks that we must change rapidly from the mind, operate the user centered, and study the users, users and service users, create 10 key tasks, such as "red bean community" under the online and offline business, and maintain the continuity of users' Cognition, recognition and subscription with innovation drive, continuously improve the market share, enhance customer loyalty and achieve the goal of doubling brand value.

The red bean group will establish various brand product communities, strengthen the user relationship management through WeChat micro-blog membership platform, enhance interaction, and cultivate "red powder" to participate in the whole value chain process of products (services) and create "fans economy".

At the same time, we should also use the Internet to expand e-commerce and the West Hong Kong Special Economic Zone to create intelligent red beans.

Well

A scientific, reasonable and fair assessment is indispensable.

This year, the red bean group will further improve the assessment system in the management, comprehensively promote amoeba operation mode, promote the PK competition mechanism in an all-round way, and promote the performance linkage in an all-round way in order to increase the benefit.

The red bean group should energetically push forward the construction of enterprise culture with all staff in one mind, and Amoeba will be established.

Advance group, select pilot enterprises set up benchmarking, and focus on sales maximization and minimum funding to carry out quality management improvement.

Without innovation, there will be no vitality. Without innovation, there will be no development.

This year, the red bean group will promote technological innovation, business model innovation, marketing innovation and product (service) innovation.

And so on 10 key tasks.

A good pattern is half the battle.

This year, the red bean clothing group will fully promote the "three priority" mode of red bean men's clothing, that is, "standardization of operation and management, and three priority of store managers, three priority of opening shop and three priority of supply". We should optimize the employing mechanism, strictly select shop standards and supply system, and form a new mode of rapid reproduction and rapid development of red bean men's clothing.

This year, red bean men's clothing and red bean home will open 825 new stores.

For the new telecommunications industry, the red bean group will take the "two depth integration of the promoters, the demonstrators of smart enterprises" as the goal, take user thinking and service winning as the concept, aim at supporting the intelligent equipment manufacturers, make pformation and upgrading of traditional industries, and make industrial applications, so as to create an excellent business development mode.

Zhou Haijiang emphasized that in the mobile Internet era, enterprises need to change their thinking, management methods and development ideas as soon as possible.

The red bean group will aim at industrial innovation and financial innovation, make precise efforts and take the new development road of "integration of industry and finance and integration of two technologies" to contribute more to building a well-off society in an all-round way.