How Can We Sell Our Goods To Customers?
It is a knowledge to excavate high quality customers to achieve sales in a limited source of tourists. It can distinguish customers' consumption levels from professional knowledge, and successfully achieve sales skills.
To let customers happy and satisfied and walk, we need to grasp the consumer psychology of customers, that is, to do things in the front, beautiful language, accurate expression, proper words, and serve the highest level of customer's "heart".
Many companies implement unified integration and unified return is the most effective way to seize customers and snatch customers.
Before we master the psychology of customers, we should first ask ourselves a question. Why do customers shop in shops? It is the reputation and influence of the shops that influence customers, or the reputation and quality of the shops to satisfy customers. The brand of the store attracts customers, and the owner of the shop is good at making people happy. The reason why the customers come to the shops can be analyzed. The reason why consumers can come to the shops can analyze the customers' consumption psychology and help the shops to provide personalized and high-quality service for the customers.
Generally speaking, more than 90% of the customers in the store are shopping. If your store is below this indicator, the owner of the store must pay attention to the reasons why the customer buys clothes. The main reason why the customers buy clothes is that the high-end customers are an important indicator of the purchase. For the high-end customers, the high-end customers must highlight the status of the precious, and the middle end customers are also for the sake of beauty. For the middle end customers, the brand awareness and the wearing effect are the key factors that affect the purchase. The consumer concept of the middle end customers is to pay attention to the effect, the price should be appropriate, the price is high, the price is high, the price is low, the price is low, the customers' face is damaged, the consumer psychology of the middle end customers is more subtle, and the mastery is more difficult.
Low end customers
Clothing is not very particular about clothing, it is more sensitive to price, and price is the most critical factor affecting the purchase of low-grade customers. Customers come to shops and are ready to shop. Why do they turn around? Is it a shop without customers' needs? Is it not well received by customers, good customers are taken care of, or are the prices of shops high enough to let customers run away? What is the reason why customers come to shops and do not buy products?
1, salesperson recommendation, customers do not need to buy.
Clothes & Accessories
It is not a customer who doesn't need it, but a customer who doesn't find a suitable product, or a customer who has doubts and doubts and can't make decisions.
Shopping guide should mean understanding and listening to customers' opinions, then set forth their own views and guide customers to make purchase decisions, because everyone wants to be young and beautiful, and they need to wear a quality and comfortable brand name product.
2.
customer
If you don't have the money, the salesperson should first follow the customer's idea. (a sentence: you know, I understand that the salesperson recommends that the customer is not satisfied, can not accept or refuse to accept, the customer will generally say that there is no money) and at the same time give the customer a face saving and praise the customers. It looks like you are like a rich person. You must be able to satisfy your requirements without satisfying your requirements. After understanding the true thoughts of customers, you still have to ask the customer if this is the only reason. If you lock the customers' questions and solve the problem, customers will be embarrassed. Otherwise, there are second third problems to solve a problem.
3, compared with other stores, customers always love to compare each other when buying certain clothes. They are more confused than other brands than the price and other stores, which are more confused than the other stores, such as the discount rate, the gift distribution and so on. They do not know what kind of words and methods should be used to solve the customers' doubts, which is not comparable with other brands. Our brand is a well-known brand, and then we will give a detailed introduction to the brand's product advantages and added value.
Of course, there are no salesmen in this area. Of course, the customers believe that the salesmen are successful, and the service is not comparable because the service of our shop is the best.
Customers of different ages, different genders and different types have different characteristics of consumer behavior. Shop salesmen are very proficient in mastering the professional knowledge of consumer psychology. They can accurately grasp the customers' consumption psychology when communicating with customers, understand their preferences and value orientation through communication, pay attention to brand awareness or quality first, pay attention to the wearing effect or value the gifts, and trust salesmen to recommend or choose independently. Through communicating with customers, we should find out the weakness of customers and know what the customers want.
To achieve a win win situation that "customers are satisfied with shops' high performance salesmen".
The vast majority of shop clerks do not know the minimum professional knowledge. How can we master the more professional knowledge of consumer psychology? To build an expert consultant shopping team is a secret weapon to surpass our competitors in the future.
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