A Necessary Strategy For Clothing Shops To Make Money

First of all, when the prospective customer repeatedly appears the purchase signal, but hesitant to make up his mind, he can adopt the "two choice one" technique.

For example, a clothing salesman can say to the customer, "do you want that light grey car or silver white?" or say, "is Tuesday or Wednesday delivered to your house?" this "two choice one".

As long as the prospective customer chooses one, it is in fact that you help him to make up his mind and make up his mind to buy it.

Many criteria

Even if he wants to buy, he does not like to sign the order quickly. He always wants to pick it up and spin around the product in terms of color, specifications, style and delivery date.

At this point, smart salesmen have to change their strategies, temporarily stop talking about orders, and enthusiastically help others pick colors, specifications, styles, delivery dates and so on. Once these problems are solved, your order will be implemented.

People often want things that they can't get and can't buy. The more they want to buy it, the more they want to buy it.

We can make use of this "fear of not buying" psychology to facilitate orders.

For example, a salesperson can say to a customer, "this product is the last one, and it will no longer be purchased in the short term, but you will not buy it."

Or say, "today is the deadline for preferential prices. Please seize the opportunity, and you will not be able to get the discount price tomorrow."

If a prospective customer wants to buy your product, but if you have no confidence in the product, you may suggest that the other party buy a trial first.

As long as you have confidence in the product, although the beginning of the clothing orders are limited, but the other side is satisfied with the trial, it may give you a big order.

This skill of "trial and look" can also help prospective customers make up their minds to buy.

What should you do if a clothing store is in a bad state? If you are sure that your store is perfect enough, you should start with the management skills, and see what causes the business of the clothing store to be depressed, and whether the sales capacity of the shop assistant is not strong enough, or is the shop product not attractive enough.

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A good shop name often plays an important role in the customer's visual stimulation and psychological impact. A good shop name can give people the enjoyment of visual beauty and stimulate sales.

But in fact, the name of the shop is really baffled by many shopkeepers. How can we get a good shop name? Let's take a look.

This is the most basic requirement of a shop name. The shop name is easy to read and easy to remember, so that it can be easily disseminated and leave a deep image in the public mind.

How to make the shop name easy to read and remember? Four words: simple and clear, that is, the name should be short, and can convey the positive meaning.

Research shows that shorter names can extend more meanings, which can lead to reverie.

If you use a full Chinese shop name, no more than 4 bytes.

If you have an English name, try to control it between four and seven letters.

At the same time, it is best to have both novelty and uniqueness, avoid confusion with the names of other shops, get the flu, and let people read loudly.

As we all know, the more hint of a product when it is named, it is easy to create a rigid image for customers. Therefore, it is relative to difficulties in extending other products, which is not conducive to further development and growth of shops.

However, for a particular type of clothing store, the name can properly suggest that the style of its clothing is absolutely no harm. For example, we are very familiar with the elegant ladies' ladies' house, which is a successful example.

This naming can play an effective role in attracting your target customers.

Simple and straightforward shop names are easy to remember, but will soon be forgotten.

And the meaning of the shop name, beautiful and elegant, and second to attract people to associate, can not help but enter the door to explore, after three associations, customers will always be impressed.

But we should pay special attention to the fact that the meaning of a shop must be positive and positive rather than negative.

A logo is a pattern or color that can be identified, such as Coca-Cola's red and McDonald's yellow M.

Although these signs are not expressed in words, their propagation and propaganda are far more powerful than thousands of words.

The name of the shop has the support of the logo, the whole effect will immediately increase the score! It can instantly stimulate consumers' vision.