Cartire Jewelry Category Rose To 9%

Domestic luxury goods Purchasing agent It is said that Cartire's order purchase period is longer, and it is more difficult to get the goods before the price rises. Buying on behalf of 。 The advantage of purchasing will disappear.

Luxury brand Cartire (Cartier) suddenly announced the European price increase, causing domestic purchasing stopped. The analysis shows that although the aim is to deal with the fall in the exchange rate, Cartire's move can be seen as a departure. Luxury goods The trend of parity in the market.

According to reports, Cartire will start its second price increase in the European market in May 1st, with 7% increase in watches and 9% in jewelry.

Zhou Ting, President of the Institute of wealth and quality, said that the price strategy should be considered in the light of global market trends, such as jewellery, watches and watches, such as hard and luxury goods. The purchase cost is very high, often over 50 thousand yuan, and there are many fake commodities circulating on the market, so small and medium buyers are generally reluctant to set foot in or hoard the source of goods.

According to the reporter, take the Cartire brand ring as an example, the shopper can arrive at the store and deliver it to customers 15 days after receiving the order, so many styles need to be booked, even if it is ordered now, the price may be increased after purchasing.

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In recent weeks, Marco Bisali has enriched his team, and at the same time enhanced the direct link between executives who are in charge of different jobs, so as to make the operation of the company more flexible.

It is based on this consideration that Micaela Le Divalek (Micaela Le Divelec) was promoted to be the new chief customer officer of Gucci, and also vice president of the company, responsible for controlling all sales channels, including wholesale, retail and e-commerce. Prior to this, the executive has worked in Gucci for many years. He has held many senior positions as chief financial officer and chief operating officer of the company. When announcing her new appointment, she was the chief executive officer of Richard Ginori, Italy's oldest porcelain product known as "the first porcelain in Europe" by Gucci's luxury porcelain. By the way, Gucci new creative director Alessandro Michel (Alessandro Michele) had previously served as the creative director of the brand.

Gucci also pointed out that Micaela Le Divalek would also be responsible for all the markets that were managed, and the heads of each of the geographic regions had to report to her. One of her tasks is to redefine the brand's customer experience, which requires consistency across different sales channels and is consistent with company strategy. For Gucci, customers should be rebuilt as the core of their strategy.

A series of appointments include Matteo Mascacini (Matteo Mascazzini) in charge of retail business. He has worked in the company for many years. He has served as head of the North American market and the Japanese market. Giovanni Baldi, a former chief financial officer of Gucci Europe, Middle East, India and Russia and Ross, will succeed Paul Fatorrelo (Paolo Fattorello) as president of the region, which will be transferred to a new project for Matteo.

Together with the new creative director Alessandro Michel, who has previously announced the design, Jacopo Venturini, who is in charge of sales, and Stephen Lind, President of the new Gucci timekeeping and jewellery Department (Stephane Linder, TAG CEO Heuer Heuer Venturini), Gucci's new executive team has been set up in a neat way, whether they can make Italy one of the world's leading luxury brands reborn, and let's wait and see.

As one of the top luxury brands, Gucci (Gucci) has not performed well in recent years, so its parent company Kering has reorganized its management team since the end of 2014. Last December, Kai Yun group appointed Marco Bisali, President of luxury luxury fashion and leather goods department (Marco Bizzarri) as Gucci's new chief executive to restructure its biggest brand in the two years of growing sluggish performance.