Clothing Shops Need Long Lines To Catch Big Fish.

To choose a storefront with advertising space, some shops have no independent facade, and they naturally lose their independent advertising space before the shops. They also make you lose the space to play the wisdom of marketing in front of the store, and also have the sense of "big money", that is, store the shop near the famous chain store or strong brand store, or even open it next to it.

Another key problem is to pay attention to the cost performance of rents.

Different geographical environment, traffic conditions, the structure of the storefront, the rent will be very different, sometimes even more than a dozen times.

For entrepreneurs, we should not just look at the superficial price, but also consider the cost performance of rents.

In this regard, we need to have a long vision.

In fact, the high rent of a good shop site is not formed in two days, nor is it arbitrary. It is a contract between the landlord and the tenant in the contest of long-term profit sharing. The rent is so high that no rent can be made for the tenant.

It can be seen that although a good shop site is small and earthy, the money earned under normal circumstances will always exceed the rent, and it will be profitable.

Therefore, it is better to spend a lot of money on finding a good store if it costs a lot of money to open a big shop.

Of course, high rents increase operating costs and increase operating pressure and risk. We must have a good calculation of investment projects and see whether space can do business in gold.

If there is no diamond, do not live in China. If the initial capital is insufficient, and there are good shops in other areas, so long as it can operate properly, it will also be profitable.

In fact, in the case of insufficient initial funds, we can also use the "group rent" mode.

At present, more than a dozen square meters of small shops are very popular, so the rents increase, while the one hundred or two hundred square meters of large shops are declining due to sluggish rental.

Under such circumstances, it is suggested that a few entrepreneurs should lower the price of the large shops under group leasing, and then divide them into smaller ones.

Of course, not all "gold markets" are certain.

Sometimes, when the municipal planning changes, the busy area may become a lonely place.

Therefore, entrepreneurs should take a far sighted view of location and know more about the future development of the region.

In addition to the municipal planning, we should also pay attention to the future peers in the area.

The situation.

Similarly, the acquisition of shop information is also learned. Many entrepreneurs like to pass newspapers nowadays.

Information about the shops, the housing agency, the real estate trade fair, the Internet and so on.

In fact, there is a "2:8 rule" in the shops market, that is, only 20% of the total number of public rental information shops is covered, while 80% of them are covered by private pfers.

Therefore, we must open up channels for the shops and manage them together.