A Clothing Store Must Choose Its Own Store.
The success of various businesses often depends on the local interests.
Once you decide to open a shop, you must make a comprehensive survey of the selected locations, understand the geographical location, population density, consumer groups and so on.
Site selection is very particular. Generally, we should master the following details:
1. close to the places where people often gather.
Such as cinemas, theaters, parks and other entertainment places, or nearby large factories and offices, this aspect can attract pedestrians and pedestrians. On the other hand, it is easy for customers to remember the location of the store, and the customers who have been introduced to others will be easier to introduce new customers.
2. choice
Convenient pportation
Place.
Generally choose near the main bus station or train station, or in
customer
A street within 20 minutes' walk.
By observing the flow of pedestrians on both sides of the road, it is better to choose the other side, which is more conducive to business and more pedestrians.
3. choose the location from cold to hot.
Instead of choosing shops that are now valued by businesses.
Business location
It is better to choose the streets or urban areas that are not hot from the cold in the near future.
4. choose one side with fewer cross streets or obstacles.
Many times, pedestrians want to cross the road to concentrate on avoiding vehicles or other pedestrians and pedestrians, while ignoring the shops on one side.
5., we must have a sense of "big money".
That is to open the shop near a famous chain store or brand store, or even open next to it.
It is adjacent to supermarkets, shopping malls, restaurants, 24 hour drugstores, coffee shops, etc.
6. choose addresses based on business content.
Different types of goods are sold in stores, and their requirements for store locations are different.
7. choose the area that spontaneously forms the clothing market.
In the long run, the market will spontaneously form a "concentrated market" for selling certain commodities. It has proved that for those clothing stores that run durable goods, they can attract customers if they can concentrate on a certain location or block.
8. located in the streets of the business center.
Eastward and eastward, it is best to sit south facing the street; north-south to the street is best to go west to East and to the northwest corner at the crossroads as far as possible.
In addition, the fork road is a good place; it is not advisable to open shop on the slope road; the level of the road surface and the shop floor can not be too different.
9., we should choose a storefront with advertising space.
Some stores have no independent facade, and they naturally lose their independent advertising space before the shops. They also make you lose the "marketing" wisdom in front of the store.
10. choose a region with faster population growth.
With the continuous improvement and development of municipal construction, the continuous entry of commercial, residential and business groups will bring more customers to the shops and make them more potential in operation.
No matter which industry you join, a good store location can bring more customers and make business more prosperous. There is no doubt about this.
Therefore, we need to pay more attention to the location of stores. Choosing a good store location will make the operation easier, so the location problem is the top priority.
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