Fashion Thursday Fashion Show To See The Characteristics Of China'S Fashion Industry

What kind of original fashion design do we need?

Mercedes Benz China International fashion week The 4 press conferences of 2015/16 autumn and winter series have their own advantages. From these 4 shows, we can see some characteristics of today's Chinese fashion industry. China Fashion Week has attracted a lot of attention in fashion industry and society, because it has enhanced the discourse power of China's fashion industry and increased the fashion influence of Chinese brands in the fusion of eastern and Western cultures.

Expression of reality in fashion language

China International Fashion Week has opened the curtain of China's fashion industry. On this platform, we can see the fashion of China's vanguard. Designer Reflections on social reality.

The first show of No. 30 was ILOVECHOC Wei Chao fashion show. It can be said that this is a conference on "putting the dollar on the body". Designer Wei Chao has spent a lot of dollars related elements in the new quarter design, such as the currency symbol "$" representing the US dollar and dozens of Zhang Puchen's 1 dollar banknote pattern, including the 1 dollar black and white base color, which are the design elements used by Wei Chao.

The most intuitive visual symbols often hide the designer's desire to express the real society. As a designer of fashion brands, Wei Chao wants to use American dollar symbols to satire the worship and impetuosity of young people in today's society. In essence, Wei Chao's critical spirit displayed in design connotations is exactly the brand gene that fashion clothing should have. If Wei Chao's design can be properly balanced with the practicality of fashion fashion products, I think the business prospect of this brand is worth looking forward to.

Not only the trend Latest fashion You need to express your individuality. In fact, T China's international fashion week needs individuality most. Of course, the expression of this personality is not unbridled, not to create a gimmick arbitrariness, but a designer's real life after careful consideration, using professional fashion design language to show.

From this point of view, the ILOVECHOC Wei Chao fashion conference is successful. Because we can not only see Wei Chao as a fashion designer to reflect on the real life, but also see the possibility that his design is accepted and consumed by the target group as a commodity. This is a Chinese original fashion design that has been encouraged and strongly supported by the China International Fashion Week Organizing Committee for many years.

Fusion of eastern and Western culture with fashion as the carrier

I watched Wei Chao's fashion show and watched the second show, Cristiano Burani fashion show. Before entering the Cristiano Burani show, I, like other people, did not know much about the Italy designer, so I chose to see the perspective of Western designers from the Oriental media.

The colors of this show are light blue, light brown, pure white and black. Fabric In terms of wool, cashmere, and hand pleat lacquer, the natural beauty of the lines is cut on the profile. What impressed me is the loose and comfortable cashmere coat, the half skirt and pocket with slightly exaggerated miniskirts. The accessories are said to be SWAROVSKI's handmade products.

As one of the representatives of Italy new designers, the design of Cristiano Burani is admirable in the details of the process and the quality of the garments. In recent years, China International Fashion Week and the world's fashion week have increased interaction. The arrival of Western designers such as Cristiano Burani will help promote the development of the domestic fashion industry. The most popular " The Belt and Road Initiative "The concept also brings new opportunities for the development of China's fashion industry. The advantages of eastern and Western fashion industry can be complementary, because fashion is the best carrier to blend Eastern and Western cultures.

In fact, the fan ran fashion conference that night was born in the context of the fusion of East West fashion industry. Just a month ago, fan ran the first show released this season to New York fashion week. As the fourth Mercedes Benz Chinese Pioneer designer, fan Ran's design was integrated with the Oriental aesthetic spirit and was a great success in New York. Now, the new design of the China Fashion Week has returned to the old place, and the honor is still beyond her. {page_break}

Children's design needs love and child interest.

In addition to the 3 shows mentioned above, there is also a show of fur and children's wear on the agenda, Sun Haitao. Children's wear Release conference. As the third of the 4 children's wear launches this season, designers have boldly explored the possibility of fur clothing in children's clothing category, and hope to meet the diversified needs of children's clothing market.

This year, every children's wear in China International Fashion Week has received high attention. In particular, the JNBY by JNBY children's wear conference has created nearly 30 thousand of the reading volume in the new media of "TA tide news" under the textile and clothing weekly.

China Fashion Week has ushered in more and more children's wear brands. Existence is reasonable. This phenomenon illustrates the development needs of children's clothing industry in China. In China Clothing industry In the course of development, China International Fashion Week has played the role of promoter of industrial transformation and upgrading, aiming at promoting industrial transformation and upgrading.

The platform is available, but the design needs improvement. Compared with the design of other categories, children's wear brands are widely recognized and more difficult. Children's clothing industry lacks the designer who can lead the fashion trend. "Love" and "childlike interest" are the themes used by children's designers in fashion week. But these themes also make designers bear the test of their hearts.

How to emphasize children's interest to children's nature, how to make children enjoy the love of fine quality, the taste of fashion, and how to extend the love of parents to the service of brands are all the efforts that children's designers want to visit China fashion week.

These four aspects fully reflect the problems existing in China's current garment industry, and must be overcome and accomplished in the transformation and upgrading stage of China's garment industry under the new normal. Only by truly achieving these points, the Chinese garment industry has successfully completed the docking with the international fashion stage.