Opinions Of The State Council On Further Promoting The Reform And Development Of The Exhibition Industry

Guo Fa [2015] 15

The people's governments of all provinces, autonomous regions and municipalities directly under the central government, ministries and commissions under the State Council, and institutions directly under the State Council:

In recent years, the rapid development of China's exhibition industry has become an important platform for building a modern market system and an open economic system, playing an increasingly prominent role in China's economic and social development.

At the same time, the reform of China's exhibition industry system and mechanism is lagging behind, and the degree of marketization is slow. There are problems such as unreasonable structure, imperfect policies and weak international competitiveness.

To further promote the reform and development of the exhibition industry and better play its role in stabilizing growth, promoting reform, adjusting structure and improving people's livelihood, the following opinions are put forward:

I. General requirements

(1) guiding ideology.

We will fully implement the spirit of the eighteen and third Plenary Session of the eighteen and second Central Committee of the party, implement the decision-making and deployment of the Party Central Committee and the State Council, deepen reform and innovate, give full play to the decisive role of the market in the allocation of resources, better play the role of the government, and actively push forward the marketization process of the reading industry.

We should adhere to the direction of specialization, internationalization, branding and informatization, advocate the concept of low carbon, environmental protection and green, foster and expand market players, accelerate the pformation and upgrading of exhibition industry, and strive to promote China's development from exhibition industry power to exhibition industry power, and better serve the overall situation of national economy and social development.

(two) basic principles.

Persist in deepening reform.

We will deepen the reform of the management system of the exhibition industry, clarify the orientation of the economic, social, cultural and ecological functions of the exhibition industry, speed up the pformation of government functions and decentralization, steadily and orderly open the market access of exhibition industry, enhance the level of industry management, and stimulate the vitality and creativity of market players by institutional and institutional innovation.

Adhere to scientific development.

Coordinate the layout of the National Exhibition and exhibition industry, define the commonweal and competitiveness of the exhibition venues and exhibitions scientifically, fully mobilize the enthusiasm of all sides, and create a mutually complementary, mutually beneficial and win-win development environment.

Adhere to market orientation.

Following the rule of exhibition industry development and drawing on the international experience, we should establish an open, fair, open and pparent market rule to achieve sustained and healthy development of the industry.

Comprehensive utilization of fiscal, financial, industrial and other policies to encourage and support the market development of the exhibition industry.

(three) development goals.

By 2020, the exhibition industry system with optimized structure, perfect functions, solid foundation, reasonable layout and balanced development has basically been built.

- the development environment is becoming more and more optimized.

We should improve laws and policies, rationalize the management system, decentralize administrative examination and approval authority, and gradually eliminate institutional obstacles that affect fair competition and healthy development of the industry, and form an equal participation and competitive market environment.

- the marketization level has been significantly improved.

We should clarify the relationship between the government and the market, standardize and reduce government run exhibitions, encourage all kinds of ownership enterprises to hold exhibitions according to market demand, and the number of marketable and specialized exhibitions will increase significantly. The marketization of investment, construction, management and operation of exhibition pavilions will be significantly improved.

- internationalization is improving.

Following the international market rules of exhibition industry, we should give full play to the comparative advantages of China's industrial base and market demand, and gradually enhance the scale and level of international investment promotion.

We will accelerate the pace of "going out" and greatly improve the ability of outbound exhibitions and exhibitions.

In the international exhibition industry, the power of discourse and influence has been greatly improved, and a number of famous brand exhibitions with international competitiveness are developed.

(four) speed up decentralization and decentralization.

In the light of the principle of territorialization and the implementation of the statutory procedures, the administrative examination and approval authority of the foreign economic and technological exhibitions that can be delegated to the lower level should be delegated to the provincial competent commercial departments at the provincial level, and the examination and approval system should be adjusted to the filing system in due course.

The use of Internet and other modern information technology to implement online filing approval, improve administrative licensing efficiency and convenience level.

(five) straighten out the management system.

The establishment of the inter ministerial joint conference system with the participation of departments and units of development, reform, education, science and technology, public security, finance, taxation, industry and commerce, customs, quality inspection, statistics, intellectual property rights, and trade promotion shall be established.

We should strengthen the formulation and implementation of the exhibition industry's development strategy, planning, policies and standards, strengthen supervision afterwards and improve the public service system.

(six) promoting the marketization process.

We must strictly regulate the conduct of exhibitions at all levels, reduce financial contributions and administrative participation, gradually increase the government's efforts to purchase services from the community, and establish a government exit mechanism.

We should relax market access conditions, focus on cultivating market players, strengthen specialization and expand market space for exhibition industry.

(seven) play the role of intermediary organizations.

In accordance with the principles of socialization, marketization and specialization, we should actively develop standardized operation, independent and fair professional trade organizations.

We should encourage industry organizations to carry out research on the law and trend of the exhibition industry, and give full play to the functions and functions of trade and economic organizations such as trade promotion organizations, so as to provide enterprises with services such as economic information, market forecasting, technical guidance, legal advice and personnel training, so as to improve the level of self-discipline in the industry.

(eight) speed up the process of informatization.

We should guide enterprises to use modern information technology to carry out service innovation, management innovation, market innovation and business mode innovation, and develop new exhibition formats.

A virtual exhibition will be held to form a new mode of online and offline integration.

We should promote the application of cloud computing, big data, Internet of things and mobile Internet in the exhibition industry.

(nine) enhance the level of organization.

We encourage all kinds of enterprises to participate in competition fairly and guide large scale exhibition enterprises to form international exhibition groups in the form of acquisition, merger, holding, equity participation and joint venture.

We should strengthen policy guidance and support, and create leading exhibition enterprises with advanced exhibition concept, management experience and professional skills. We should give full play to the exemplary and leading role and enhance the core competitiveness of the industry.

(ten) improve the exhibition industry chain.

Taking exhibition enterprises as the leading group, we will develop industrial clusters supporting pportation, logistics, communications, finance, tourism, catering, accommodation, planning, advertising, printing, design, installation, leasing, on-site services and so on, and form an exhibition industry service system with industry matching, industrial linkage and efficient operation.

(eleven) improve the management and operation mechanism of the exhibition hall.

Taking into account the public welfare and market principles, we should promote the reform of the management system and operation mechanism of the exhibition hall, and formulate rules for the use of open and pparent and non discriminatory venues.

The management entities of the exhibition hall are encouraged to improve their operational efficiency through brand export, management output and capital export.

We should strengthen information management of national venues, promote interaction and exchange of information, and improve the utilization ratio of venues and facilities.

(twelve) deepen international exchanges and cooperation.

To promote the establishment of cooperation mechanisms between exhibition agencies and internationally renowned exhibition industry organizations, trade associations and exhibition enterprises, and introduce international famous brand exhibitions to domestic cooperation exhibitions so as to improve the quality and efficiency of domestic exhibitions.

In line with the implementation of the national "one belt and one way" strategy and other bilateral and regional economic and trade cooperation, we should make good use of International Exhibition platforms such as World Expo, cultivate overseas exhibitions, improve the structure of overseas exhibitions, and build a new pattern of diversified, wide-ranging and high-level exhibition abroad.

(thirteen) improve the exhibition industry standard system.

In accordance with the principle of overall planning and step by step implementation, we should speed up the revision, promotion and management of exhibition management, business services, energy conservation, environmental protection and safe operation, and gradually form a standardized framework system for exhibition industry, which is market-oriented, service oriented, distinct, scientific and reasonable.

(fourteen) improve the integrity system of the industry.

We should speed up the establishment of exhibition industry credit system covering exhibition venues, exhibitors and exhibitors, promote the application of credit services and products, and promote the integrity of exhibitions and services.

We should establish information disclosure system for credit archives and illegal units, promote the sharing and disclosure of regulatory information among departments, praise integrity, punish dishonesty and achieve credit classification supervision.

(fifteen) strengthen the protection of intellectual property rights.

We should speed up the revision of the intellectual property protection measures for exhibitions and strengthen the protection of intellectual property rights in exhibitions.

Supporting and encouraging exhibition enterprises to develop and utilize intangible assets such as exhibition names, signs, goodwill and other intangible assets through patent applications and trademark registration, so as to enhance the level of creation, application and protection of intellectual property rights of exhibitions.

We will expand the scope of sharing intellectual property rights, establish information platform and serve exhibition enterprises.

(sixteen) crack down on infringement and counterfeiting.

Innovative means of supervision should be included in the general plan for the exhibition and emergency response plans.

We should improve the retrospective system of key exhibition products, promote the implementation of the quality commitment system of exhibitors, and fulfill the main responsibility.

We should strengthen the capacity building of the exhibition rights protection, complaint reporting, complaint handling and reporting, disposal and command information, and improve the reporting and complaint handling mechanism.

Five, strengthen policy guidance.

(seventeen) optimize the layout of exhibition industry.

In line with the strategic needs of national economic restructuring and regional coordinated development, we should scientifically plan the regional layout of industries and promote the construction of a number of international exhibition cities and exhibition venues with world influence.

Regularly publish and guide the exhibition catalogue, scientifically establish the positioning of key exhibitions, encourage the development of key exhibitions with distinctive industrial characteristics and regional characteristics, and cultivate a number of brand exhibitions.

(eighteen) implementing fiscal and taxation policies.

In accordance with the principles of government guidance and market-oriented operation, through the optimization of public services, small and medium enterprises should be encouraged to participate in key exhibitions and encourage exhibition organizations to participate in exhibitions and exhibitions abroad.

To implement the preferential policies of value-added tax and business tax for small and micro enterprises, we should implement the pre tax deduction policy to promote the healthy development of exhibition enterprises and related supporting service enterprises in the light of the creative and design expenses of the State Council's opinions on promoting the integration and development of cultural creativity and design services and related industries (No. 2014] 10).

(nineteen) improve financial and insurance services.

Encourage financial institutions such as commercial banks, insurance, trusts and other financial institutions to innovate financial products and credit models suitable for the development of the exhibition industry in accordance with the principle of controllable risk and commercial sustainability within the scope of their existing businesses, and promote the financing of exhibitions, such as intellectual property rights pledge, and so on, and further expand the financing channels for exhibitors, exhibition service enterprises and exhibitors.

We should improve the financing guarantee system and increase the support of guarantee institutions for financing guarantee of exhibition enterprises.

(twenty) improve the level of facilitation.

We should further optimize the methods of entry and exit supervision, and improve the efficiency of entry and exit clearance.

To guide and cultivate key enterprises in the exhibition industry as customs high credit enterprises and apply customs clearance convenience measures.

Simplify the customs clearance procedures that conform to China's entry exit inspection and quarantine requirements, and standardize the management of the inspection and quarantine access exhibits according to law.

(twenty-one) improve the industry statistics system.

Based on the classification of the national economic sectors, the statistical monitoring and analysis system of the exhibition industry is established and improved, and a statistical index system based on the quantity of exhibition, the area of exhibition and the management status of the exhibition industry is constructed. The statistical investigation channels with exhibition hall, exhibition organization and Exhibition service enterprises as the main objects are constructed, and the data are collected by means of statistical investigation and administrative records.