Hai Tao Market Has Great Potential, And More And More People Are Competing For It.
At the beginning of last year, Tmall international was first launched on the four major electricity supplier platform. The first attempt was to adopt overseas direct mining and cross-border bonded mode. Last October, Amazon China announced the opening of overseas direct mail service in Amazon, the United States, France, Germany, Britain and other 6 countries.
In April, the No. 1 store imported the sea purchase channel and the Jingdong global purchase was formally launched.
Shun Feng and other logistics companies and
Honey scouring
The vertical electricity suppliers such as honey bud baby and so on are also engaged in cross-border electricity business. Vip.com, jumei.com and other brand sales providers have also launched their own channel respectively.
Yes, we have
Online retailers
We hope to win by means of scale.
Jingdong said that Jingdong has purchased 450 online stores from Australia, France, Germany, Japan and other countries, offering over 150 thousand products of over 1200 brands.
They cooperate with the third largest international logistics companies. Overseas direct mail can cover more than 50 countries and regions in the world.
Ningbo
Hangzhou, Guangzhou, 3 free trade zone port services have also been opened.
On the day before the Jingdong, the 1 store on the "import and sea purchase" independent channel integrated the cross-border commodity categories such as self import goods, sea purchase and shopping mall.
Shop No. 1 began introducing cross border products in early 2011. Lin Xinhui, senior director of import and international business at No. 1 shop, told the interface reporter that at the end of 2014, the number of imported goods reached 70 thousand, but now it was 40 thousand or more. "Because we found that there were more than 20 thousand large businesses in SKU (stock unit), whose goods could not be guaranteed, so they cut them off."
According to Lin Xinhui, the axis of the No. 1 store is based on imported food, expanding other category services.
They mainly cover mother and baby, beauty care, and then they want to focus on increasing health care products.
At present, there are more than 480 SKU directly picked up by shop No. 1, and many products are cheaper than retailers outside the country. For example, the United States Bao's delicious cereal, Earth's Best earth best rice noodle, Japanese flower king diapers and so on.
In order to make up for their shortcomings, some electricity providers began to work together.
For example, in March of this year, Amazon China landed on Tmall.
And in the same period of Jingdong global purchase online, previously almost disappeared in the domestic eBay appeared in the Jingdong global partners list.
The electricity business people told the interface reporters that this could solve a lot of problems that the products of Jingdong were not rich in the initial stage of online purchase.
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