The Color Choice Of Shop Decoration Has Great Influence On Business.

As we all know, clothing store decoration focuses on giving customers a sense of comfort and creating a good shopping environment. Clothing store decoration, to achieve this effect, choose the right color is very important. Remember, clothing store owners must not choose colors according to their own preferences, but must master certain color skills, and scientifically and rationally choose and use colors to decorate clothing stores. Next, Xiaobian and everyone talk about clothes shop decoration, how to make color choices.

The first thing to know is that human's sense of color in daily life mainly depends on the following three elements:

(1) hue: it refers to the color of red, yellow and green, that is, the three primary colors of the color. Basic color 。

(2) lightness: Representation color The color of brightness. For example: light pink, bright red, yellowish green. Dark colors, such as light grey, purple, olive and brown.

(3) chromaticity: refers to the fresh brightness of colors, such as black, white and red. It can be divided into Ming and Ming Dynasties. warm tone And cold colors.

Usually, the warm color system is a very easy to close color system, such as red and yellow color, which is more suitable for the young class shop, in the same color, pink, bright red, goose yellow and other women's favorite color, for women's goods store and baby clothing store and other beautiful high-end products shop more suitable.

The cold color seems to be very far away and very high. There is a sense of expansion. Shops with very high ceilings in cold areas are not suitable for use. Otherwise, they will feel very cold and cool in the store, and they will feel less cordial and avoid using them as much as possible.

However, in order to recreate the feeling of mountain peaks in summer, Chen used cold colors to create a sense of coolness, so it is suitable for seasonal applications.

Therefore, if the contrast colors of the reverse color system are displayed, such as black and white goods, the products will be more distinct, and the contrast color must be used. The color of clothing stores can not only improve the purchasing power of customers, but also improve the standard of goods.

Color can give people the most intuitive feeling, and different colors give people different visual experience. Similarly, clothes shop decoration, using unused colors, will give customers unnecessary visual experience and shopping experience. Therefore, clothing shop decoration, color selection is very important.