Experts Teach You How To Display And Attract Customers.
What kinds of display rules do you have for stores?
One Hanging Display method refers to the method of lifting the goods and allowing customers to directly see the whole picture or touch the goods from different angles. It is mainly used for textile, clothing or some small commodities and flat, slender, and so on.
2. stratification Display method It refers to the method of displaying goods in a certain order according to the existing layering on the counter or shelf. It is mainly used for counter display and shelf display.
3. comparative display method is to classify the same commodities according to different specifications or different numbers, and then display them together so that customers can choose commodities through comparison of number and price. Display method 。
4. centralized display is a display method for centrally placing a uniform commodity in one place. It is the most commonly used display method in retail enterprises, and is suitable for fast turnover commodities.
5. random display is designed to sell a product in a timely manner, leaving customers with a sense of "cheap" and prompting customers to generate impulse buying. Random display of goods are generally seasonal, promotional commodity counters, or can be faster turnover of salable goods.
Clothing store has many problems and things to consider and deal with. Among them, clothing display is a very important link, which can not be ignored. However, it is not easy to do well in clothing display. We must master the skills of clothing display so that we can make the display of clothing display the greatest function.
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The clothing shop should be bright, the display of goods should be neat, the floor windows should be regularly cleaned, and the damaged items should be repaired in time. These small details will give consumers comfortable shopping environment.
If the shop location is not on the busy street, the people passing by do not have the need to purchase clothes. Then the clothing layout of the shop is very important. The door can be hung with a unique and unique collocation, the purpose is to attract people to see. The brand breaks the code, the shopping mall monopoly draws off the cabinet and so on the mark to be able to awaken to hang out. In short, as long as we can attract customers to the store, we can try it.
No matter what the psychological feeling of price or beauty is, it is known after comparison. Therefore, we should compare and sell the main garments. When the customers choose the clothes to sell, they will put the clothes with high quality and high price next to them, so that the customers can compare them with themselves. For example, selling silk fabrics, putting silk fabrics on the next side, and telling the customers how to distinguish that feeling is completely different from the feeling after wearing. Even if the price is higher, people are willing to spend more money on it.
A large number of low-priced goods can bring popularity. Chinese people love to follow suit. Most people can't make up their minds. There are always one or two natural leaders in a group of people. Their words are especially influential, so they should stimulate their speeches more. Once they are enthusiastic and commenting on this is a real brand, those who are reasonably priced and know the goods will speed up the judgement of the people around them. For such customers, if they do not see the water in the mountains, they can bring a lot of customers to you, and they will also sell you a lot.
Shopkeepers should know something about clothing knowledge and collocation, and tell them how to distinguish clothing, fabric, coloring, accessories, the difference between good clothes and bad clothes, and how to match them. The more customers know about clothes, the more willing they are to buy your clothes.
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