How To Choose Lamps And Lanterns In The Decoration Process Of Clothing Shops?

In fact, when choosing lamps and lanterns, you should mainly consider from the following three aspects: first, choose the style of lamps and lanterns according to your actual needs and personal preferences.

For example, if you focus on the practicability of lamps, you should choose dark, dark red and other dark ceiling lamps or floor lamps. If you pay attention to decorating and pursue modern style, you can choose lively lamps.

If you prefer lamps with national characteristics, you can choose sculpture craft floor lamps.

Secondly, the color of lamps and lanterns should be coordinated with the style of home decoration.

The layout of living room lighting must take into account the style of furniture in the living room, the color of the wall, and the color of household appliances. Otherwise, the lighting and the overall tone of the living room do not match, but it will become self defeating.

Indoors, for example

The color is light colored, so we should use warm incandescent lamps as the light source, so that we can create bright and soft.

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Finally, the size of the luminaire should be combined with the indoor area, the number of furniture and the corresponding size.

If the small living room below 12 square meters should adopt a diameter of less than 200 millimeters

Or wall lamps, the number and size of lamps and lanterns should be well suited to avoid overcrowding.

In the living room of 15 square meters, the ceiling lamp or the multi fork ornamental chandelier with a diameter of 300 millimeters should be used. The maximum diameter of the lamp should not exceed 400 millimeters.

On the side of the murals there is a spotlight or wall lamp backing, and the effect will be better.

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For shop decoration design, the facade decoration is very important. I think the facade of the storefront should be basically unified or relatively coordinated with the form and style of the surrounding buildings. In addition, we can make full use of the edge space of the store, such as the balcony, the awning and so on. This space is the outward expansion of the interior and the extension of the outdoor streets. The billboards must be large. The style of indoor and outdoor should be unified. It is better to be simple, like the main business of women's clothing, the design style is warm, and many small ornaments can be hung to dress. Women love lovely beauty.

The design and decoration of fashion women's franchisees not only affects the real interests of a brand, but also relates to the development and extension of the brand.

On the other hand, in the design and decoration, we should not only reflect the characteristics of the brand, but also express the brand's style, concept and humanistic concept to some extent.

Terminal is a direct window to display underwear brand.

It is a platform for all terminal marketing tools.

The quality of terminal display cabinet is related to consumers' impression of the brand.

First of all, the color and shape of the product display cabinet should be coordinated with the brand concept; secondly, it can better foil and render products; third, it is important to keep up with the trend and not be out of date.

The fitting room is not big but fine.

When you feel a brand, you need to try on its product. The time you stay in the fitting room will be the key for consumers to make decisions.

As a result, the planning of the fitting room should be well ventilated and clean, and there should be some places for hanging clothes and some makeup for women. There is also a "guiding plan" for underwear wear. The color and lighting of the walls are also important, so that women can feel warm, just like in their own rooms.

The cash register is an important part of the whole shopping space.

It is important to coordinate and complement each other with display cabinets, playing a role of decorating stores and standardizing.

On the other hand, it can store data and facilitate checkout.

How to attract women's eyeballs? How to better please them? Keep them. "Good lighting" has been listed as one of the most important environmental factors by consumers. 75% of consumers think that the lighting of stores is very important and will directly affect their buying behavior.

In particular, like underwear, such a special personal consumption product, most women purchase mainly by feeling, and the impact of light on them is even more prominent.

Lighting is divided into smallpox, showcase, light box, showcase, fitting room, lamp mould and so on. It mainly plays the role of playing up the product and rendering the atmosphere of the store.

In order to maximize the role of lighting, we must take into account the style of display and the style of decoration design of underwear products, not only pursue the orderly arrangement and unique shape of lamps, but also emphasize that there are plenty of direct light in the objects (including goods display and image printing drawings).

Where there is no display, indirect light sources are used, thus making use of the density and change of light to make the level of the store more diversified, the sense of space is stronger, and the shopping atmosphere is thicker.

Another important point is to pay attention to energy saving in lighting to reduce unnecessary costs.