Analysis Of Fashion Store'S Image Requirements

Now store shelf design should be based on functional requirements, and the modern sense of form is the main aspect of shaping store image.

The traditional material of the rack is wood, metal (steel, aluminum) and glass. In foreign countries, glass fiber reinforced plastic is used instead of wood and metal, and plexiglass is used instead of glass. Glass fiber reinforced plastics have superior mechanical properties, such as light, semi pparent, colourable, free form, low cost and so on.

Shelves, cabinets, cabinets, platforms, boxes, partitions and other appliances for commodity display can be used.

Because of its freedom of formation, designers can give it many new forms.

Plexiglass has been invented in nineteenth Century. The shortcomings of poor wear resistance of early products have been improved. It has high strength, no breakage, no fading and high plasticity.

Good dispersal and abroad

Cheaper than glass.

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Its advantages are that it can bend, fold, cut and die casting, making it widely used in store shelf materials.

In order to prevent dust, box type shelving should be set up with pparent plexiglass cover and pparent plexiglass as showcase.

In addition, all kinds of new materials, such as reinforced plastics and synthetic wood, are gradually being applied.

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The location of clothing shops is very important for shopkeepers. The quality of a store will directly affect people's flow and sales volume, which is also an important part of determining whether your store can make money.

Therefore, it is especially important for a clothing store to choose a good shop site.

Good shopkeepers may choose to consider the two aspects of popularity and planning so that you can choose the store address easily.

According to the popular location, there are two kinds of shops: one is in the crowded market, the other is in the residential area.

The former is more important because of being a neighbour with a big shop. It should be the object of a large store.

Planning such a small shop, we must make a thorough and thorough marketing.

A small shop in the busy market may plan to cater for the young people's stomach, because young people like shopping best.

On the contrary, small shops that plan the products of old age should be opened in residential areas, which is a category of old people's activities.

First, choose locations according to the planning content.

Different types of goods sold in stores have different requirements for store locations.

Some shops require large shops, such as grooming stores and small supermarkets, but some shops are suitable for open and quiet places, such as health care stores and elderly service centers.

Two, we need to select lots of spontaneous market segments.

In constant planning, a street will spontaneously become a "Rendezvous market" for the sale of certain commodities. People will naturally think of this street at the thought of purchasing a commodity.

Three, choose a storefront with advertising space.

Some stores have no independent facade, and they naturally lose their independent confession space before the shops. They also make you lose the space to play a clever marketing role in front of the store.

Four, we must have a sense of borrowing.

That is to say, shop around a famous chain store or a strong brand store, or even next to it.

For example, if you want to plan to eat, you shop around the "McDonald's" and "KFC".

Because these famous foreign fast food restaurants have done a lot of careful market observation before choosing the store. They can not only check the time and spirit of the garden, but also use their brand effect to pick up some customers.

The good position is not absolute, but there are many commonalities, such as large population activity, convenient pportation and so on.

It is inevitable to open a clothing store to pick up a store.

Choosing a store is not just a random choice. Whether the shop can make money or not depends on having a good shop location.