The Silk Road Across The Millennium Feast, The Integration Of History, Culture And Modern Fashion

　　 Through the Millennium fashion feast XG Xi'an "city wall" SHOW shocked the curtain.

Zhang Jian, "the father of Chinese models" and the famous fashion director, XG, salute the "city wall" of the silk road. The SHOW is the birthplace of the Chinese civilization and the ancient city wall of Xi'an, the capital of the thirteen dynasties. The long history and culture of Xi'an in ancient China XG brand The perfect combination of modern and modern elegance has put on a gluttonous feast through the thousand years. A fashion feast that has worn over thousands of years has brought us a double shock of soul and vision.

This conference is a famous brand of women's wear brand XG, which is built in honor of the Silk Road and respect and inheritance of Chinese traditional culture.

At 19 o'clock on the evening of 20, it came to over 1000 franchisees and fashion people all over the country. Garment industry Representatives of the leading figures and all the major media gathered in the South Gate Square of the ancient city wall of Xi'an. As the bell rang in ancient times, the ceremony of the antique welcome ceremony officially began in the speech of the leader of the Tang Dynasty. The scene of more than 200 women, etiquette officers, Tang Dynasty Warriors, General Kim a wonderful performance, let guests live through the millennium before the Tang Dynasty, feel the Chinese traditional etiquette culture grand and colorful. After experiencing the ancient cultural performances in the flourishing Tang Dynasty, the guests from the ancient city wall reached the Dongmen urn city on the ancient city wall. The riding of the city walls again made them feel the unique cultural charm of the ancient city.

At 20 o'clock, a long-awaited, long-awaited big show was staged. The ancient city walls, the vacant music, the dazzling lights, the clean T platform, and the magnificent ones. Show ground The fashionable dress, perfect fusion of history and modern, art and fashion, let every guest on the scene shock and touch! Until the end of the show, guests will not leave.

　　 Tribute to the Silk Road to respect and inherit traditional Chinese culture

Xi'an is known as "the golden city and the land of abundance" in Shiji. It is one of the birthplaces of the Chinese nation.

"On the nine day, the palace will be opened and all nations will wear their crown." Xi'an has shown to the world the confidence, openness, magnanimity and tolerance of the national spirit of civilization, which has created the cultural highland that the Chinese people are proud of. Famous The Silk Road Taking Xi'an as the starting point, Mausoleum of the First Qin Emperor Terracotta Army shows the magnificent and thick historical and cultural details of the city.

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The ancient city wall of Xi'an is the best preserved ancient Chinese city wall building in the world. She is like a string of bright pearl necklace, which makes the thirteen ancient capital more colorful. In the spring of April, the XG brand added a touch of colourful color to the ancient city wall, just like the spring breeze blowing on the face and refreshing the heart and soul. Choosing to make a press conference on the ancient city wall of Xi'an shows the respect and inheritance of XG brand to traditional culture, hoping that every consumer can enjoy the beauty and delicacy of Chinese culture together.

As Mr. Xu Zhiyong, the head of XG brand, said, "this is not just a brand press conference, but a great challenge for a clothing brand to inherit the traditional Chinese mission, and it will continue.

　　 XG brand releases the 15 winter trend to lead the new urban aesthetics

In the beautiful world of people's yearning for pure hearts, XG brand 15 winter continues the ideal land of 15 spring and summer dreams, and takes a city with imagination as the theme of the 15 winter. With a pure heart, we can see beauty in our life. By the baptism of a winter rain, we describe the symbiosis between ecology and city people, from invisible to tangible. With feminine style, with a kind of gentle intellectual power, we use art and design techniques to combine skin touch and visual experience, feel the beauty of life, bring out the concept of blending, and perfect the three 15 winter new trend.

With the launch of the 15 winter new product, XG has launched a new season of urban elegance and aesthetics, providing a perfect choice for enriching urban fashion women's autumn and winter wardrobes. Since its inception, the XG brand has been fashions with a return to innocence, showing women's Romanticism in an elegant way, and at home, at the same time, perfectly catering to the latest international developments. fashion The trend of fashion makes urban women enjoy the beautiful experience of dressing in a relaxed state.

　　 Let the world be more beautiful because of us.

At the very beginning of brand building, XG brand is determined to become one of the first line women's clothing brands in China and build an internationally famous brand. In the process of brand development, the XG brand takes the vision of creating an international fashion enterprise with global vision and comprehensive competitiveness. It focuses on playing the three roles of "channel planners, brand managers, and humanist walkers". clothing Industry, based on the terminal market, based on brand building, based on Humanistic guidance, integrating global advantage resources in an international perspective, doing a good job with a dedicated mindset and persistent spirit, has a distinctive personality brand style, which is loved by many female consumers.

Mr. Xu Zhiyong also said that in recent years, the XG brand has been working with France and South Korea's top international companies to build strong terminals for internal training. In 2015, one of the core brand strategies was to change from "headquarters management" to "terminal support type".

Let the world be more beautiful because of us. This is the mission of XG brand, and also the promise of XG to the world.