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    Small And Micro Enterprises Rely On Micro Marketing "Joint Boat To Sea"

    2015/5/25 14:33:00 43

    Small And Medium EnterprisesMicro MarketingE-Commerce

    Baoding Baozhou electric business association unveiled the ancient city of the first private small and medium sized foreign trade enterprises spontaneously organized by the electronic commerce social organizations.

    The chamber of commerce is coming out when "micro marketing" accelerates.

    Learned from the Municipal Bureau of civil affairs, in October 2013, the city commerce bureau set up the "Baoding E-Commerce Association".

    At the unveiling ceremony of the business association of Bao Zhou, the first 31 people came from textile and clothing, machinery manufacturing and new energy.

    Member enterprises

    The business covers almost all industries in our city.

    In the future content of service enterprises, the chamber of Commerce will organize learning competitions and omnibearing based on Alibaba international station network.

    Marketing

    And other activities, so that enterprise products rely on the network platform to move towards a broader market.

    The relevant person in charge of the Municipal Civil Affairs Bureau said that the establishment of the business association of Bao Zhou increased the number of chambers of Commerce in Baoding to 20, and more than half of the chamber of Commerce held a lecture hall on "micro marketing", which introduced the member units into e-commerce as an important part of service enterprises.

    From the policy level, our city is trying to promote the development of network marketing and the emergence of "micro entrepreneurship".

    "Three years of Baoding e-commerce development plan (2014-2016)" put forward, "encourage

    Small and medium-sized enterprises

    The use of Internet and information technology to carry out joint procurement and reduce circulation costs "has confirmed the development goal of" Electronic Commerce Industrial Park (base) based on the Baoding electricity supplier Valley ", initially establishing a complete e-business chain and accelerating the formation of industrial agglomeration and development effect.

    "Internet + marketing" brings rapid growth and gains to "micro entrepreneurs".

    Baoding Xinhai sunshine board manufacturing Co., Ltd. is an enterprise that produces sunlight boards and stamina materials for planting greenhouse. Fang Zhenzhu, the company's network operator, said: "when our company just started, the products are mainly sold in Baoding. In recent years, the products have been sold to more than 10 countries and regions, including Egypt, Bolivia and Maldives, relying on the e-commerce platform."

    Today, the company has developed into a backbone enterprise specializing in the production of sunlight panels in the province. The responsible person of the company said that the chamber of Commerce allows members to share resources, leading enterprises to "embrace" and develop more "voice rights" in the international market.

    Shi Xiuyun, foreign trade manager of Rongcheng poly cloud Garment Co., Ltd., said: "sitting in the office with a little mouse and knocking on the keyboard can make business. It's very convenient."

    In the first 5 months of this year, T-shirts and shirts sold by the company on the Internet accounted for more than 60% of the total output, and about 2 pieces of 5 T-shirts were sold abroad.

    She said that in the future, the company will rely on e-commerce providers to exchange and cooperate with member enterprises to speed up the development of new markets and businesses.

    Tong Qiang, vice president of Bao Zhou electric business association, believes that in the rapid development of Internet + marketing, the "parallel connection" of member enterprises will help overcome the drawbacks of portal autonomy, mutual ventilation, different coping strategies and vicious competition. Members will take the "business, friendship and local feelings" as the new belt to enhance the competitiveness of small and medium foreign trade enterprises in the international market.


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