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    The Industry Praised "China Jinjiang Sports Shoes Index".

    2015/5/29 22:47:00 34

    JinjiangSports Shoes IndexSports Shoes

    For the construction of the China Jinjiang sports shoes index, many people in the industry also gave their own suggestions: there are more dimensions in the index division, so that the whole index is more plentiful and more precise.

    "If the industry can have such a barometer, we can not only understand the development trend of the whole industry, but also understand the information of the market through reading index, which is a very necessary thing."

    Lin Shuqi, director of Quanzhou Huaguang college shoes and Clothing Science Research Institute, said.

    Xie Jiasheng, Deputy Secretary General of Fujian footwear industry association, told reporters that sports shoes are a large category of footwear industry. In the past few years, because of the pressure drop of inventory pressure, but from the relevant reports of domestic and international sports brands, the volume of electricity supplier pactions, and the amount of consumer purchases, we know that this year's sports fashion trend is obvious, and sales are rising.

    "China Jinjiang sports shoes index" is of great practical significance in this critical period.

    "Jinjiang has not only Anta, 361 degrees, XTEP and other faucets, around us, many friends and relatives are engaged in sports shoes related industries, it can be seen that this industry in Jinjiang's foundation.

    It can be said that in addition to Jinjiang, other parts of the country have no way to do sports shoes index release.

    The success of the matter is further laid down.

    Jinjiang

    The leading position in the field of domestic sports shoes is undoubtedly helpful.

    A shoe clothing enterprise official said.

    stay

    Point praise index

    At the same time, many enthusiastic industry friends also gave their own views on how to do the future index.

    Xie Jiasheng believes that the more dimensions of index, the closer to the market.

    "Factories and materials markets are only suppliers. If we know the buyer's preferences from the buyer's market, for example, they prefer leisure, lifestyle sports shoes, or technology sense, pure sports shoes, I believe it will be made.

    Gym shoes

    The index is more meaningful.

    Xie Jiasheng suggested that the relevant units in the process of collecting data, consider from the volume of consumer purchases, consumer purchase trends and other dimensions, understand their weight ratio, give the industry a clearer guidance.

    In this way, the production and development of market segments will be very helpful.

    In Lin Shuqi's view, this is an era of innovation. Technological innovation can make sports shoes sustainable development.

    "At present, there is a similar development in the sports shoes market. Therefore, I suggest that the technology innovation module should be included in the index, which will play an important indicative role in the industry."

    In addition to the recommendations of the index division, many entrepreneurs' friends also gave their own suggestions from the perspective of communication.

    In addition to regular newspapers, magazines and websites, it can also be disseminated in conjunction with WeChat public numbers.

    In addition, the industry can regularly invite the industry to explore the contents of the index, so that the index will be closer to market demand.

    Insiders said.


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