Three Important Principles In Designing Retail Stores And Stores
It is very important for customers and enterprises to design and decorate the retail store's internal environment scientifically and reasonably after buying shops.
It not only helps to improve the operating efficiency of retail stores and the utilization rate of business facilities, but also helps to provide customers with a comfortable shopping environment to meet the spiritual needs of customers, so that customers are willing to visit our stores for shopping and entertainment so as to improve the economic and social benefits of retail stores.
In designing retail store environment, the following principles should be followed:
Convenient customers.
Serve the public
The design of the retail store's internal environment must adhere to the customer centered service tenet and satisfy the customers' multiple requirements.
Today's customers no longer regard "shopping mall" as a purely buying activity, but regard it as a comprehensive activity that integrates shopping, leisure, entertainment and social interaction. Therefore, retailers should not only have enough goods, but also create a suitable shopping environment to enable customers to enjoy the most perfect service.
Two highlight characteristics and be good at management.
The design of the retail store's internal environment should be determined in terms of the scope and category of the merchandise and the habits and characteristics of the target customers.
With unique business characteristics, the target customers are firmly attracted to retail stores.
It makes customers stop to wait and see when they look at the appearance, and has the desire to enter the shop. When they enter the store, they have a strong desire to buy and novelty.
For example, the T tea and seaweed shop in the Japanese District of Sichuan has set up an idol about 1 meters high in front of the store. Its shape is exactly the same as that of the shop owner. It only carries out a comic exaggeration. It stands in the doorway every day and smiles and smiles.
Three increase efficiency and growth
benefit
Retail store internal environment design science, can reasonably organize commodity management.
Management work
In order to make every employee work well in all aspects of entry, storage, pportation and marketing, so that each employee can give full play to their potential, save labor time, reduce labor costs and improve work efficiency, thereby increasing the economic and social benefits of enterprises.
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In many markets, the word "resources" is often heard.
The origin of resources is that in the early days of the market, some of the prophets' merchants spontaneously gathered in one place, and gradually formed a market that people recognized.
Since ancient times, such as Nanjing Confucius temple, Shanghai Town God's Temple, Beijing Xidan and Wangfujing have gone through hundreds of years of history, they have deep commercial deposits, and their resources are mainly reflected in the superior location of the plots, which is a commercial addition to the good location.
Resources also refer to the number of merchants owned by a commercial building as a resource for the commercial building.
Objectively speaking, to some extent, the commercial building does possess this resource; in fact, under certain conditions, this kind of resources is public, and merchants will also change because of the drive of interests.
It can be seen that resources are not exclusive or fixed in a company or company.
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