Why Did Huang Mingduan Come To Rob Shop 1?

The development of electric business in China is in full swing, but there is always a lot of fields.

Regard it as a dangerous road to take.

That is the real main food department store online supermarket, in the past, only 1 shop is truly based on the positioning of online supermarket.

But in recent years, almost all of the offline players in the retail industry are moving online. Carrefour, Yong Hui, Huarun retail, including Su Ningyun business, all started in 2015 or accelerated the development of their online supermarket. The most difficult fort in the electricity supplier is being destroyed, and the era of O2O's dual fusion has really begun.

In this regard,

First big store

Some of them came late, and their online shopping mall flew in January 2014.

In May 2015, it began to walk out of East China and face the national market.

But since then, it has also accelerated the speed of eating cake.

In June 9th, a well-known chain supermarket, the website of the big business website, flew the Niu net, and held a strategic conference of "flying bull mall" at the headquarters of the Shanghai RT Mart.

CEO, chairman and flying bull network, Huang Ming - Tai, also announced that as long as it is the top 1001 merchants in the flying bull mall, it will get a free platform fee.

This means that the flying cattle Network, which has just begun to be popularized throughout the country, has quickly moved to the road to the self-employed network (flying cattle net) and the third party platform (the flying cattle city). In the press conference, Huang Mingduan asserted the assertion that the online market was an unbeatable man of 20 years, "the flying bull business city is the last electric platform train of the comprehensive department store."

Facing fierce competition environment, talking about the positioning difference between Fei Niu net and other peers, Huang Mingduan stressed: "the big fly fat Internet is the real O2O online hypermarket."

Huang Mingduan has always been arrogant and confident. This is exactly the same as Liu Qiangdong. He said that he did not put the No. 1 store with obvious first - hand advantages in his eyes. He did not read the book.

However, the nearest shop No. 1 should still be away from the public expectation. In April, WAL-MART global CEO Dong Meilun visited China. One job was to help Shop No. 1 to rumor. Previously, the online rumor was due to poor performance, and the 1 shop had just resigned.

Later, Dong Meilun and Yu Gang joined hands to unveiled the rumor.

However, this also shows that in the past 7 or 8 years, the 1 shop has not built enough moat. Su Ningyun, a maker of electrical appliances, dares to open a supermarket at the same time on line and go to the WAL-MART shop at the 1 shop.

Specifically, what breakthrough points are there in the online supermarket? We can see one or two through the layout of the flying bull network.